ROUNDS FOR SENATE
SIGN THE PETITION >>>
Radical D.C. Democrats and their far-left values do NOT represent South Dakota’s values. SIGN the petition to let them know you want your voice and your values heard!
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 40.4/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 65.4 · 7.4 · 65.2 |
| Spend range | USD 400–499 |
| Impressions | 30,000 – 34,999 |
| CPM (≈ $/1k impr) | USD 13.83 |
| Est. audience size | — |
| Days live | 28 (2019-12-18 → 2020-01-15) |
| Created | 2019-12-18 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | SD — Mike Rounds |
| Surfaced by | “senate:Mike Rounds” |
| Issue | other |
| Framing | attack opponent |
| Message type | list building survey |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | none |
| Call to action | sign petition |
| Standout element | Desaturated black-and-white portraits of Pelosi, Sanders, and AOC against a blood-red textured background creating a menacing contrast |
| Tactic | Classic out-group othering tactic — presenting national Democratic figures as culturally alien threats to local values to drive petition sign-ups and list building. |
| South Dakota | 100.0% |
| 25-34 · unknown | 0.0% |
| 45-54 · female | 7.7% |
| 18-24 · female | 0.5% |
| 55-64 · unknown | 0.2% |
| 25-34 · female | 1.8% |
| 25-34 · male | 4.9% |
| 18-24 · male | 1.2% |
| 35-44 · female | 4.2% |
| 65+ · male | 12.3% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 8.6% |
| 55-64 · male | 15.2% |
| 45-54 · male | 12.3% |
| 55-64 · female | 14.3% |
| 65+ · female | 16.4% |
| 45-54 · unknown | 0.1% |
| 65+ · unknown | 0.2% |