Cindy Hyde Smith for US Senate
Chip in to stand with a rock-solid conservative for Mississippi
White House Scavenger Hunt: Click on what doesn't belong!
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 20.7/100 |
| Spend / Reach / Long. / Eff. | 0.0 Β· 24.3 Β· 7.2 Β· 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 β 999 |
| CPM (β $/1k impr) | USD 90.08 |
| Est. audience size | β |
| Days live | 27 (2021-12-29 β 2022-01-25) |
| Created | 2021-12-16 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | |
| Languages | en |
| Candidate | MS β Cindy Hyde-Smith |
| Surfaced by | βsenate:Cindy Hyde-Smithβ |
| Issue | foreign policy defense |
| Framing | attack opponent |
| Message type | list building survey |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | none |
| Call to action | learn more |
| Standout element | Chinese flag flying over the White House alongside a UFO, framing Biden as alien and treasonous |
| Tactic | Gamified interactive engagement tactic disguises an attack ad as a scavenger hunt, lowering resistance while collecting list sign-ups through novelty and humor. |
| Tennessee | 6.8% |
| Michigan | 6.8% |
| Texas | 6.1% |
| Florida | 6.1% |
| Kentucky | 5.4% |
| Pennsylvania | 4.8% |
| Washington | 4.8% |
| 45-54 Β· male | 4.8% |
| 35-44 Β· female | 0.7% |
| 18-24 Β· male | 0.7% |
| 25-34 Β· male | 0.7% |
| 45-54 Β· female | 0.7% |
| 65+ Β· male | 32.0% |
| 55-64 Β· male | 25.2% |
| 65+ Β· female | 22.4% |
| 55-64 Β· female | 12.9% |