Marcus C Williams 4 Rochester US Inactive
Marcus C Williams Campaign
Ad copy
Advocacy, Action, Representation www.marcus4rochester.com
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 32.7/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 51.9 · 3.6 · 63.5 |
| Spend range | USD 100–199 |
| Impressions | 8,000 – 8,999 |
| CPM (≈ $/1k impr) | USD 17.59 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 14 (2025-02-18 → 2025-03-04) |
| Created | 2025-02-18 |
| Creative variants | 1 body · 0 headline |
| Platforms | |
| Languages | — |
| Candidate | NC — Marcus Williams |
| Surfaced by | “senate:Marcus Williams” |
🧠 AI analysis
| Issue | guns |
| Framing | issue advocacy |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | guns 2a, capitol statue |
| Call to action | none |
| Standout element | Low-angle upward shot of candidate mid-speech inside an ornate government chamber with confrontational subtitle referencing the ATF |
| Tactic | The dramatic low-angle framing and direct ATF callout create a David-vs-Goliath narrative positioning the candidate as a bold defender against federal overreach. |
Where it ran (delivery by region)
| New York | 100.0% |
Who saw it (delivery)
| 25-34 · female | 6.7% |
| 25-34 · male | 10.9% |
| 25-34 · unknown | 0.3% |
| 35-44 · female | 12.5% |
| 35-44 · male | 16.9% |
| 35-44 · unknown | 0.2% |
| 45-54 · female | 11.6% |
| 45-54 · male | 11.6% |
| 45-54 · unknown | 0.2% |
| 55-64 · female | 9.0% |
| 55-64 · male | 9.3% |
| 55-64 · unknown | 0.1% |
| 65+ · female | 5.6% |
| 65+ · male | 4.9% |
| 65+ · unknown | 0.1% |
