πŸ“Œ The Swipe File

political ad inspiration Β· sourced from Meta Ad Library πŸ“Š Analytics βš– Compare πŸ“„ Playbook πŸ”‘ Access
← back to library

Angie Craig US Inactive

ANGIE CRAIG FOR CONGRESS

ad creative

We Need To Fight Back

Donate Today

Ad copy

President Donald Trump just endorsed my opponent on Twitter. Let's show them that we're not going to let them take this seat away from us. Donate $7 now - we need our grassroots supporters up and running to help us hold this seat and send a message to Donald Trump and my opponent.

β†— View in Meta Ad Library (the live creative β€” image/video/layout)

Performance proxies

Overall score43.1/100
Spend / Reach / Long. / Eff.34.7 Β· 66.9 Β· 12.1 Β· 58.7
Spend rangeUSD 1,000–1,499
Impressions35,000 – 39,999
CPM (β‰ˆ $/1k impr)USD 33.32
Est. audience size10,001 – 50,000
Days live45 (2020-09-18 β†’ 2020-11-02)
Created2020-09-18
Creative variants1 body Β· 1 headline
Platformsfacebook
Languagesen
CandidateMN β€” Angie Craig
Surfaced byβ€œsenate:Angie Craig”

🧠 AI analysis

Issuedemocracy elections
Framingcontrast comparison
Message typefundraising
Emotional appealurgency
Production tiersemi pro
Who picturedcandidate
Symbolsnone
Call to actiondonate
Standout elementSubtitle overlay 'President Trump Just Endorsed' used as alarm-bell hook mid-video frame
TacticClassic grassroots fundraising threat-trigger tactic β€” invoking Trump's endorsement of the opponent as an existential threat to mobilize small-dollar donors with urgency and a low $7 ask.

Where it ran (delivery by region)

Minnesota78.5%
California3.2%
New York1.6%
Wisconsin1.2%
Washington, District of Columbia1.1%
Illinois1.0%
Massachusetts1.0%

Who saw it (delivery)

55-64 Β· unknown 0.2%
55-64 Β· male 7.9%
45-54 Β· male 7.2%
35-44 Β· male 6.5%
65+ Β· male 9.4%
55-64 Β· female 14.7%
35-44 Β· female 12.2%
65+ Β· female 18.1%
45-54 Β· female 12.7%
25-34 Β· female 5.5%
25-34 Β· male 4.3%
65+ Β· unknown 0.5%
25-34 Β· unknown 0.2%
35-44 Β· unknown 0.3%
45-54 Β· unknown 0.3%

Similar ads (same issue, matching framing or emotional appeal)

Sherrod Brown
OH β€” Sherrod Brown 189d live
Jon Ossoff
GA β€” Jon Ossoff 121d live
Roy Cooper
NC β€” Roy Cooper 104d live
Mallory McMorrow
MI β€” Mallory Mcmorrow 85d live
Dan Osborn
NE β€” Dan Osborn 113d live
Jon Ossoff
GA β€” Jon Ossoff 83d live
Graham Platner
ME β€” Graham Platner 58d live
Raja for Congress
IL β€” S Krishnamoorthi 109d live