ANDREW SCOTT SMITH FOR CONGRESS
Official campaign website for Andrew Scott Smith for District 2
Vote in-person absentee today through Saturday (3/9) at your circuit clerk's office #ByeByeBennie #AndrewScottSmith
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| Overall score | 23.4/100 |
| Spend / Reach / Long. / Eff. | 0.0 Β· 34.4 Β· 0.3 Β· 58.7 |
| Spend range | <USD 99 |
| Impressions | 1,000 β 1,999 |
| CPM (β $/1k impr) | USD 33.01 |
| Est. audience size | 100,001 β 500,000 |
| Days live | 2 (2024-03-06 β 2024-03-08) |
| Created | 2024-03-06 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MS β Andrew Smith |
| Surfaced by | βsenate:Andrew Smithβ |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | us flag |
| Call to action | vote |
| Standout element | Bold circular campaign seal with magnolia flower on deep red background evoking Mississippi state symbolism |
| Tactic | Urgency-driven GOTV mobilization ad with a tight deadline (Saturday 3/9) and a subtle attack on incumbent Bennie Thompson via the hashtag #ByeByeBennie, using strong local branding to drive absentee turnout. |
| Mississippi | 91.7% |
| Louisiana | 8.3% |
| 65+ Β· male | 8.0% |
| 55-64 Β· female | 2.1% |
| 18-24 Β· female | 44.6% |
| 65+ Β· female | 8.0% |
| 18-24 Β· male | 13.6% |
| 25-34 Β· male | 4.9% |
| 25-34 Β· female | 8.5% |
| 35-44 Β· female | 2.9% |
| 45-54 Β· female | 1.1% |
| 35-44 Β· male | 1.2% |
| 18-24 Β· unknown | 0.1% |
| 45-54 Β· male | 1.2% |
| 55-64 Β· male | 3.9% |
| 25-34 Β· unknown | 0.1% |