John Fleming Louisiana State Treasurer
On Monday, August 12, Louisiana State Treasurer John Fleming, M.D., announced his recommendation for Bank of America to not be approved as an authorized fiscal agent for the State of Louisiana. This decision was not entered into lightly but was made because there is evidence that Bank of America is deliberately denying banking services to customers and potential customers (de-banking) of religious organizations, gun manufacturers, fossil fuel producers and others based simply on their political perspectives and activities, not because of any bank policy or law violations. It is notable that Bank of America also joined the UN convened Net-Zero Banking Alliance, which pushes a green energy agenda that, if implemented, would potentially have extremely negative economic consequences for the people of Louisiana. Press Release: https://4e639b16-cdd4-4a4c-87d6-41a922fbf8f5.usrfiles.com/ugd/4e639b_152e545b643341b58d4cad546acfa1a1.pdf
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| Overall score | 32.9/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 55.8 · 1.1 · 74.6 |
| Spend range | <USD 99 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 3.96 |
| Est. audience size | — |
| Days live | 5 (2024-08-16 → 2024-08-21) |
| Created | 2024-08-16 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — John Fleming |
| Surfaced by | “senate:John Fleming” |
| Issue | guns |
| Framing | issue advocacy |
| Message type | awareness |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | us flag, guns 2a, church cross, money cash, farm rural |
| Call to action | none |
| Standout element | official state treasurer signature and seal overlaid on Louisiana capitol building backdrop lend institutional gravitas to a culture-war banking attack |
| Tactic | The ad leverages the candidate's official government authority to frame a corporate de-banking controversy as a defense of conservative values, positioning Fleming as a bold fiscal guardian against ideologically driven big banks. |
| Louisiana | 100.0% |
| Unknown | 0.0% |
| 35-44 · unknown | 0.0% |
| 65+ · male | 20.8% |
| 18-24 · female | 0.1% |
| 55-64 · unknown | 0.1% |
| 35-44 · female | 1.2% |
| 25-34 · male | 0.5% |
| 65+ · female | 35.8% |
| 55-64 · female | 16.3% |
| 45-54 · male | 5.0% |
| 18-24 · unknown | 0.0% |
| 55-64 · male | 13.0% |
| 35-44 · male | 1.6% |
| 65+ · unknown | 0.3% |
| 45-54 · female | 4.7% |
| 25-34 · female | 0.3% |
| 18-24 · male | 0.1% |
| 45-54 · unknown | 0.1% |