Veronica Fernandez for US Senate US Inactive
VERONICA FERNANDEZ FOR US SENATE
Joe Biden on Twitter
“This ad wasn’t easy for me to record. Health care is personal to me. Deeply personal. https://t.co/a8UNsnkLhI”
Ad copy
https://twitter.com/i/status/1166319450909315072 Biden says this ad was hard for him to record and healthcare is deeply personal to him. This ad is hard for me to watch and healthcare is deeply personal to all of us. He can't imagine....well, imagine not having healthcare at all or paying 1000s PER MONTH and not being able to use it. If he can't get behind M4A w/millions uninsured and tens of thousands filing for med bankruptcy during a Pandemic he never will. Being in the pocket of the healthcare industry is deeply personal to me. Expanding the ACA is a gift to the industry and us taxpayers will be picking up the MULTI-BILLION $ tab. I am so disgusted!
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 25.8/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 39.6 · 0.8 · 62.6 |
| Spend range | <USD 99 |
| Impressions | 2,000 – 2,999 |
| CPM (≈ $/1k impr) | USD 19.8 |
| Est. audience size | — |
| Days live | 4 (2020-09-24 → 2020-09-28) |
| Created | 2020-09-23 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NJ — Veronica Fernandez |
| Surfaced by | “senate:Veronica Fernandez” |
🧠 AI analysis
| Issue | healthcare |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | none |
| Symbols | healthcare |
| Call to action | none |
| Standout element | Ad removed by Facebook for policy violation, revealing the ad's content only through copy |
| Tactic | The ad leverages Biden's own emotional healthcare ad against him, using sharp contrast between his personal framing and the real hardships of uninsured Americans to paint him as captured by the healthcare industry. |
Where it ran (delivery by region)
| New Jersey | 100.0% |
Who saw it (delivery)
| 18-24 · unknown | 0.1% |
| 25-34 · male | 8.7% |
| 35-44 · unknown | 0.1% |
| 25-34 · unknown | 0.1% |
| 45-54 · female | 3.1% |
| 35-44 · female | 2.3% |
| 55-64 · male | 14.5% |
| 65+ · female | 12.4% |
| 18-24 · female | 9.0% |
| 45-54 · unknown | 0.1% |
| 18-24 · male | 9.3% |
| 35-44 · male | 5.7% |
| 25-34 · female | 6.6% |
| 65+ · male | 12.6% |
| 55-64 · female | 7.4% |
| 45-54 · male | 7.9% |
| 65+ · unknown | 0.1% |
