Melisa Franzen for Senate
Our state is in a moment of great transformative opportunity. A moment that demands not divisive politics and inaction, but transparent, proactive action from our leaders.
Minnesotans are seeing the counter-productive, obstructive games that have plagued Washington, D.C. on full display at our State Capitol in St. Paul. We have a choice this November — inaction from the current majority, or a new direction led by honest brokers. We must elect a Senate DFL Majority, with committed public servants at the helm who are ready to get to work instead of wasting valuable time while small businesses and our kids are suffering unrecoverable costs. It is time to give the people back their government and elect a senate majority that puts the people first and restores trust in our most sacred democratic institutions. The next generation is counting on us this November. We are ready to lead.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 32.8/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 55.8 · 0.6 · 74.6 |
| Spend range | <USD 99 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 3.96 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 3 (2020-09-05 → 2020-09-08) |
| Created | 2020-09-05 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MN — Melisa Lopez Franzen |
| Surfaced by | “senate:Melisa Lopez Franzen” |
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | urgency |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | vote |
| Standout element | Ad removed by Facebook disclaimer card replacing actual creative content |
| Tactic | The ad leverages contrast framing — painting the incumbent majority as obstructionist while positioning a DFL Senate majority as the restorative, people-first alternative, though its persuasive reach is nullified by the platform's removal for non-compliant disclaimer. |
| Minnesota | 100.0% |
| 65+ · unknown | 0.0% |
| 18-24 · female | 2.7% |
| 35-44 · unknown | 0.1% |
| 25-34 · unknown | 0.2% |
| 55-64 · female | 3.5% |
| 55-64 · male | 6.2% |
| 65+ · male | 4.0% |
| 45-54 · female | 3.6% |
| 65+ · female | 2.1% |
| 18-24 · unknown | 0.0% |
| 25-34 · male | 25.9% |
| 25-34 · female | 6.9% |
| 35-44 · male | 22.0% |
| 45-54 · male | 11.7% |
| 18-24 · male | 6.0% |
| 35-44 · female | 5.0% |
| 45-54 · unknown | 0.1% |
| 55-64 · unknown | 0.1% |