📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Jeanne Shaheen US Inactive

SHAHEEN FOR SENATE

ad creative

Don't let Colorado Corky Scam NH

Ad copy

Colorado Corky is a multi-millionaire who lived in Denver, Colorado, until last year, when he moved across the country to try to buy New Hampshire’s U.S. Senate seat.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score49.1/100
Spend / Reach / Long. / Eff.43.1 · 85.0 · 2.2 · 66.2
Spend rangeUSD 2,500–2,999
Impressions200,000 – 249,999
CPM (≈ $/1k impr)USD 12.22
Est. audience size100,001 – 500,000
Days live9 (2020-10-09 → 2020-10-18)
Created2020-10-09
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateNH — Jeanne Shaheen
Surfaced by“senate:Jeanne Shaheen”

🧠 AI analysis

Issuecandidate character bio
Framingattack opponent
Message typepersuasion
Emotional appealanger
Production tierprofessional
Who picturedopponent
Symbolsnone
Call to actionlearn more
Standout elementOpponent shown in Denver Broncos gear with the mocking 'Colorado Corky' nickname plastered over a dark mountain silhouette, visually branding him as an outsider
TacticThe ad weaponizes sports fandom as a proxy for authenticity and local identity, using the 'fake Patriots fan' framing to signal the opponent is a carpetbagger who doesn't truly belong in New Hampshire.

Where it ran (delivery by region)

New Hampshire100.0%

Who saw it (delivery)

45-54 · unknown 0.1%
45-54 · female 7.7%
35-44 · unknown 0.1%
65+ · unknown 0.1%
25-34 · unknown 0.2%
55-64 · female 5.6%
65+ · male 2.8%
45-54 · male 8.0%
35-44 · male 11.3%
55-64 · unknown 0.1%
35-44 · female 8.9%
55-64 · male 5.4%
25-34 · male 18.4%
18-24 · male 8.9%
65+ · female 3.5%
25-34 · female 12.5%
18-24 · female 6.4%
18-24 · unknown 0.0%

Similar ads (same issue, matching framing or emotional appeal)

Reid W. Rasner
WY — Reid Rasner 122d live
Lindsey Graham
SC — Lindsey Graham 5d live
Julia Letlow
LA — Julia Letlow 23d live
Lindsey Graham
SC — Lindsey Graham 14d live
Dr. Roger Marshall
KS — Roger Marshall 79d live
Dan Osborn for Senate
NE — Dan Osborn 10d live
John Deaton for US Senate
MA — John Deaton 32d live
Reid W. Rasner
WY — Reid Rasner 29d live