LUMMIS FOR WYOMING INC.
Chip in $5!
We need to keep the Senate! I will support President Trump and fight back against the Liberals. Will you help me fight back now by chipping in $5?
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 37.2/100 |
| Spend / Reach / Long. / Eff. | 29.2 · 55.8 · 9.4 · 54.3 |
| Spend range | USD 700–799 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 59.96 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 35 (2020-06-10 → 2020-07-15) |
| Created | 2020-06-10 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WY — Cynthia Lummis |
| Surfaced by | “senate:Cynthia Lummis” |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | donate |
| Standout element | blank white image with no visual content whatsoever |
| Tactic | The ad relies entirely on copy-driven urgency and Trump alignment to motivate small-dollar donations, using a low-dollar $5 ask to lower the barrier to entry. |
| Wyoming | 10.6% |
| California | 8.4% |
| Texas | 6.9% |
| Florida | 6.4% |
| New York | 5.7% |
| Pennsylvania | 3.2% |
| Washington | 3.1% |
| 35-44 · male | 2.7% |
| 25-34 · male | 2.6% |
| 55-64 · male | 12.0% |
| 25-34 · female | 1.2% |
| 55-64 · female | 13.6% |
| 65+ · female | 34.1% |
| 65+ · male | 20.5% |
| 45-54 · male | 4.8% |
| 45-54 · female | 4.4% |
| 18-24 · male | 1.0% |
| 65+ · unknown | 0.4% |
| 35-44 · female | 2.1% |
| 45-54 · unknown | 0.1% |
| 55-64 · unknown | 0.2% |
| 35-44 · unknown | 0.0% |
| 18-24 · female | 0.4% |