JOHN DEATON FOR SENATE INC.
We need your help. If you’re ready to challenge one party rule and take back this state, this is your way to get involved. As the month comes to a close, we’re working to hit our fundraising goal and every contribution counts. Give what you can and be part of the movement. Thank you!
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 35.3/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 59.2 · 1.4 · 68.8 |
| Spend range | USD 100–199 |
| Impressions | 15,000 – 19,999 |
| CPM (≈ $/1k impr) | USD 8.54 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 6 (2026-03-27 → 2026-04-02) |
| Created | 2026-03-27 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — John Deaton |
| Surfaced by | “senate:John Deaton” |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | donate |
| Standout element | Bold red 'Hey,' caption overlay creating an attention-grabbing, direct-to-viewer hook on a casual home-setting video |
| Tactic | End-of-month fundraising urgency tactic combined with anti-one-party-rule framing to convert grassroots frustration into small-dollar donations via WinRed. |
| Massachusetts | 100.0% |
| 18-24 · female | 0.0% |
| 45-54 · male | 11.7% |
| 65+ · male | 22.9% |
| 65+ · female | 19.3% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 20.6% |
| 55-64 · female | 10.4% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 3.2% |
| 18-24 · male | 1.0% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 6.3% |
| 35-44 · female | 1.2% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 2.4% |
| 25-34 · female | 0.3% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.3% |