CARLIN FOR US SENATE
We’re joined by our first primary challenger of the year, former Iowa state Senator Jim Carlin, who is running for U.S. Senate. He has been part of the grassroots effort to fight the Green New Deal la
Jim Carlin on with Daniel Horowitz. Listen now!
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 33.9/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 55.8 · 1.4 · 66.3 |
| Spend range | USD 100–199 |
| Impressions | 10,000 – 14,999 |
| CPM (≈ $/1k impr) | USD 11.96 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 6 (2025-07-05 → 2025-07-11) |
| Created | 2025-07-05 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | IA — James Carlin |
| Surfaced by | “senate:James Carlin” |
| Issue | candidate character bio |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Blank/unloaded image with all persuasion carried by the copy attack on incumbent senator |
| Tactic | The ad uses a media appearance on a conservative podcast as borrowed credibility to amplify a direct attack on incumbent Joni Ernst, signaling a primary challenge with outsider energy. |
| Iowa | 88.9% |
| Minnesota | 9.3% |
| South Dakota | 1.7% |
| Unknown | 0.0% |
| 35-44 · female | 0.2% |
| 35-44 · male | 0.8% |
| 35-44 · unknown | 0.0% |
| 45-54 · female | 1.2% |
| 45-54 · male | 3.2% |
| 45-54 · unknown | 0.1% |
| 55-64 · female | 5.8% |
| 55-64 · male | 11.7% |
| 55-64 · unknown | 0.1% |
| 65+ · female | 36.8% |
| 65+ · male | 39.7% |
| 65+ · unknown | 0.5% |