📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Reid W. Rasner US Inactive

Reid Rasner For Wyoming

ad creative

Reid Rasner for United States Senate

Official campaign website for Reid Rasner for United States Senate

Ad copy

#RASNER WINS in a new heads up straw poll OVERWHELMINGLY. Support our campaign - go to www.ReidRasner.com to JOIN THE FIGHT! #Vote August 20, 2024 IT’S TIME FOR NEW LEADERSHIP . . . . . . . . . . . . #maga #trump #donaldtrump #republican #conservative #kag #makeamericagreatagain #usa #america #trumptrain #keepamericagreat #politics #americafirst #wwg #freedom #draintheswamp #trumpsupporters #wga #thatswy #republicans #gop #democrats #Rasner #johnbarrasso #AmericaFirst #TermLimits #wyoming

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score38.3/100
Spend / Reach / Long. / Eff.17.4 · 61.7 · 7.2 · 66.9
Spend rangeUSD 200–299
Impressions20,000 – 24,999
CPM (≈ $/1k impr)USD 11.09
Est. audience size100,001 – 500,000
Days live27 (2024-02-15 → 2024-03-13)
Created2024-02-15
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateWY — Reid Rasner
Surfaced by“senate:Reid Rasner”

🧠 AI analysis

Issuedemocracy elections
Framingcontrast comparison
Message typepersuasion
Emotional appealurgency
Production tiersemi pro
Who picturedcandidate, opponent
Symbolsnone
Call to actionvote
Standout elementBold 77.1% vs 22.9% bar chart flanked by candidate and opponent headshots dramatizing the lopsided straw poll result
TacticThe ad leverages a favorable but low-credibility straw poll stat as social proof of momentum, framing Rasner as the overwhelming people's choice over an entrenched incumbent to drive primary turnout.

Where it ran (delivery by region)

Wyoming100.0%
Tennessee0.0%

Who saw it (delivery)

45-54 · unknown 0.2%
25-34 · unknown 0.3%
55-64 · unknown 0.2%
18-24 · unknown 0.2%
55-64 · female 7.4%
55-64 · male 15.5%
35-44 · male 15.4%
45-54 · male 20.4%
18-24 · male 9.3%
25-34 · male 8.3%
18-24 · female 6.7%
45-54 · female 7.2%
25-34 · female 4.0%
35-44 · female 4.7%
35-44 · unknown 0.2%

Similar ads (same issue, matching framing or emotional appeal)

Sherrod Brown
OH — Sherrod Brown 189d live
Jon Ossoff
GA — Jon Ossoff 121d live
Roy Cooper
NC — Roy Cooper 104d live
Mallory McMorrow
MI — Mallory Mcmorrow 85d live
Dan Osborn
NE — Dan Osborn 113d live
Jon Ossoff
GA — Jon Ossoff 83d live
Graham Platner
ME — Graham Platner 58d live
Raja for Congress
IL — S Krishnamoorthi 109d live