ANGIE CRAIG FOR CONGRESS
Deadline Approaching
Our district is one of the most competitive in the country. Even Donald Trump says, "If we don't win Minnesota, it's all over." Republicans are going to spend millions to make Donald Trump happy. Please donate $7 today so we can meet our goal and continue fighting for Minnesota families.
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| Overall score | 45.1/100 |
| Spend / Reach / Long. / Eff. | 43.1 Β· 66.9 Β· 17.6 Β· 52.8 |
| Spend range | USD 2,500β2,999 |
| Impressions | 35,000 β 39,999 |
| CPM (β $/1k impr) | USD 73.32 |
| Est. audience size | 10,001 β 50,000 |
| Days live | 65 (2020-08-20 β 2020-10-24) |
| Created | 2020-08-20 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | |
| Languages | en |
| Candidate | MN β Angie Craig |
| Surfaced by | βsenate:Angie Craigβ |
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | professional |
| Who pictured | none |
| Symbols | us flag |
| Call to action | donate |
| Standout element | Trump's own words used as a fear-inducing fundraising hook against him |
| Tactic | Classic urgency-and-threat fundraising tactic that weaponizes Trump's own quote to manufacture scarcity and donor motivation around a low $7 ask. |
| Minnesota | 42.2% |
| California | 12.5% |
| New York | 5.0% |
| Massachusetts | 4.3% |
| Washington | 2.6% |
| Oregon | 2.5% |
| Illinois | 2.4% |
| 25-34 Β· female | 1.9% |
| 65+ Β· unknown | 0.8% |
| 45-54 Β· unknown | 0.2% |
| 55-64 Β· unknown | 0.4% |
| 25-34 Β· unknown | 0.1% |
| 35-44 Β· unknown | 0.2% |
| 35-44 Β· male | 4.3% |
| 25-34 Β· male | 2.2% |
| 55-64 Β· female | 14.2% |
| 45-54 Β· male | 6.3% |
| 65+ Β· male | 18.5% |
| 55-64 Β· male | 9.6% |
| 65+ Β· female | 28.9% |
| 45-54 Β· female | 7.0% |
| 35-44 Β· female | 5.5% |