THE MARKEY COMMITTEE
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Ed Markey is fighting back to ensure RFK Jr. is held accountable for his dangerous campaign to spread misinformation on the efficacy of vaccines and to make them less accessible to the American people. If you agree that Kennedy is unfit to lead the Department of Health and Human Services and should be fired IMMEDIATELY, sign his petition today.
Ed Markey is fighting back to ensure RFK Jr. is held accountable for his dangerous campaign to spread misinformation on the efficacy of vaccines and to make them less accessible to the American people. If you agree that Kennedy is unfit to lead the Department of Health and Human Services and should be fired IMMEDIATELY, sign his petition today.
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| Overall score | 46.4/100 |
| Spend / Reach / Long. / Eff. | 49.0 · 75.1 · 6.6 · 54.8 |
| Spend range | USD 4,500–4,999 |
| Impressions | 80,000 – 89,999 |
| CPM (≈ $/1k impr) | USD 55.88 |
| Est. audience size | — |
| Days live | 25 (2025-09-05 → 2025-09-30) |
| Created | 2025-09-05 |
| Creative variants | 2 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — Ed Markey |
| Surfaced by | “senate:Ed Markey” |
| Issue | healthcare |
| Framing | attack opponent |
| Message type | list building survey |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | none |
| Call to action | sign petition |
| Standout element | Blue-tinted unflattering photo of RFK Jr. dominated by a bold red box demanding he be fired |
| Tactic | The ad uses a petition-signup mechanic to simultaneously build the email list and channel outrage over vaccine misinformation into a concrete action — firing RFK Jr. from HHS. |
| Massachusetts | 42.3% |
| California | 7.9% |
| New York | 4.6% |
| Florida | 3.4% |
| Illinois | 2.6% |
| Pennsylvania | 2.5% |
| Washington | 2.5% |
| 18-24 · female | 1.0% |
| 45-54 · male | 2.1% |
| 65+ · male | 18.6% |
| 65+ · female | 48.2% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 4.7% |
| 55-64 · female | 10.5% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.5% |
| 18-24 · male | 1.0% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 1.4% |
| 35-44 · female | 3.2% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 1.3% |
| 25-34 · female | 1.9% |
| 18-24 · unknown | 0.2% |
| 65+ · unknown | 0.8% |