Juliana Stratton US Inactive
JULIANA FOR ILLINOIS
Juliana Stratton for Illinois
Juliana Stratton for Illinois
Ad copy
URGENT: One of my opponents just made a massive ad buy here in Illinois — and it’s clear they’re preparing to flood the airwaves to drown out our grassroots, people-powered movement. We can't let these ads go unanswered. Can you chip in $3, $25, or whatever you can today to help us respond to these ads and keep building our people-powered campaign?
URGENT: One of my opponents just made a massive ad buy here in Illinois — and it’s clear they’re preparing to flood the airwaves to drown out our grassroots, people-powered movement. We can't let these ads go unanswered. Can you chip in $3, $25, or whatever you can today to help us respond to these ads and keep building our people-powered campaign?
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 35.8/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 53.0 · 7.2 · 48.4 |
| Spend range | USD 1,000–1,499 |
| Impressions | 9,000 – 9,999 |
| CPM (≈ $/1k impr) | USD 131.53 |
| Est. audience size | — |
| Days live | 27 (2025-07-16 → 2025-08-12) |
| Created | 2025-07-16 |
| Creative variants | 2 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IL — Juliana Stratton |
| Surfaced by | “senate:Juliana Stratton” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | capitol statue, money cash |
| Call to action | donate |
| Standout element | The Pantagraph newspaper headline lending third-party credibility to candidate's anti-corporate-PAC pledge |
| Tactic | Classic URGENT fundraising tactic pairs an external news validation (borrowed credibility) with a manufactured scarcity moment—opponent's ad buy—to convert concern into immediate small-dollar donations. |
Where it ran (delivery by region)
| California | 19.3% |
| New York | 7.7% |
| Texas | 7.2% |
| Illinois | 5.8% |
| Florida | 4.7% |
| Maryland | 3.5% |
| Georgia | 3.4% |
Who saw it (delivery)
| 18-24 · female | 0.8% |
| 45-54 · male | 4.3% |
| 65+ · male | 18.0% |
| 65+ · female | 31.5% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 8.5% |
| 55-64 · female | 14.8% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 6.4% |
| 18-24 · male | 1.8% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 3.1% |
| 35-44 · female | 4.0% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 3.2% |
| 25-34 · female | 2.4% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.5% |
