📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Pete Ricketts US Inactive

PETE RICKETTS FOR SENATE

ad creative

Sign the petition >>

WinRed - Our technology changes how conservatives & center-right groups fundraise online. Join now to start winning!

Ad copy

Across the country, female athletes have been injured or denied wins due to men participating in women’s sports. It's vital that we protect the safety and fairness of women in sports. Stand with us if you agree, we need to keep men out of women's sports! Sign our petition below.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score35.8/100
Spend / Reach / Long. / Eff.17.4 · 55.8 · 7.4 · 62.5
Spend rangeUSD 200–299
Impressions10,000 – 14,999
CPM (≈ $/1k impr)USD 19.96
Est. audience size100,001 – 500,000
Days live28 (2025-12-04 → 2026-01-01)
Created2025-12-04
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateNE — Pete Ricketts
Surfaced by“senate:Pete Ricketts”

🧠 AI analysis

Issueother
Framingissue advocacy
Message typelist building survey
Emotional appealanger
Production tiersemi pro
Who picturednone
Symbolsnone
Call to actionsign petition
Standout elementoversized red male gender symbol integrated into the word 'OUT' as a visual pun
TacticClassic list-building petition tactic using outrage framing to capture contact info from like-minded voters while amplifying a culture-war issue with a visceral, single-message graphic.

Where it ran (delivery by region)

Nebraska100.0%

Who saw it (delivery)

18-24 · female 0.9%
45-54 · male 6.5%
65+ · male 16.4%
65+ · female 30.2%
55-64 · unknown 0.1%
55-64 · male 11.0%
55-64 · female 15.0%
45-54 · unknown 0.1%
45-54 · female 7.5%
18-24 · male 1.5%
35-44 · unknown 0.0%
35-44 · male 3.0%
35-44 · female 3.5%
25-34 · unknown 0.0%
25-34 · male 1.8%
25-34 · female 2.1%
18-24 · unknown 0.1%
65+ · unknown 0.4%

Similar ads (same issue, matching framing or emotional appeal)

Cory Booker
NJ — Cory Booker 236d live
James Talarico
TX — James Talarico 6d live
Amy McGrath
KY — Amy Mcgrath 17d live
Amy McGrath
KY — Amy Mcgrath 17d live
Amy McGrath
KY — Amy Mcgrath 8d live
Raja for Congress
IL — S Krishnamoorthi 145d live
Tom Cotton
AR — Tom Cotton 94d live
Tom Cotton
AR — Tom Cotton 45d live