πŸ“Œ The Swipe File

political ad inspiration Β· sourced from Meta Ad Library πŸ“Š Analytics βš– Compare πŸ“„ Playbook πŸ”‘ Access
← back to library

Graham Platner US Inactive

GRAHAM FOR MAINE

⚠ Creative removed by Meta
This ad's image was taken down for violating Meta's ad standards; the copy below is preserved from the Ad Library.

β†— View in Meta Ad Library (the live creative β€” image/video/layout)

Performance proxies

Overall score50.6/100
Spend / Reach / Long. / Eff.43.1 Β· 88.7 Β· 1.7 Β· 68.9
Spend rangeUSD 2,500–2,999
Impressions300,000 – 349,999
CPM (β‰ˆ $/1k impr)USD 8.46
Est. audience size100,001 – 500,000
Days live7 (2026-03-04 β†’ 2026-03-11)
Created2026-03-04
Creative variants0 body Β· 0 headline
Platformsfacebook, instagram
Languagesβ€”
CandidateME β€” Graham Platner
Surfaced byβ€œsenate:Graham Platner”

🧠 AI analysis

Issuejobs labor
Framingissue advocacy
Message typepersuasion
Emotional appealempathy
Production tierprofessional
Who picturedworkers labor, medical
Symbolsfactory industry
Call to actionlearn more
Standout elementEveryday worker in scrubs/blue collar setting delivering the testimonial directly to camera
TacticUses a relatable working-class woman as a surrogate testimonial to build trust on jobs and manufacturing issues, grounding the political message in authentic blue-collar Ohio identity.

Where it ran (delivery by region)

Maine100.0%

Who saw it (delivery)

25-34 Β· female 17.1%
25-34 Β· male 0.0%
35-44 Β· female 21.0%
35-44 Β· male 0.0%
45-54 Β· female 16.8%
45-54 Β· male 0.0%
55-64 Β· female 19.4%
55-64 Β· male 0.0%
65+ Β· female 25.7%
65+ Β· male 0.0%

Similar ads (same issue, matching framing or emotional appeal)

Sherrod Brown
OH β€” Sherrod Brown 78d live
Sherrod Brown
OH β€” Sherrod Brown 71d live
Sherrod Brown
OH β€” Sherrod Brown 56d live
Mary Peltola
AK β€” Mary Peltola 77d live
Jamie Davis For Louisiana
LA β€” Jamie Davis 11d live
Sherrod Brown
OH β€” Sherrod Brown 24d live
Mark Warner VA
VA β€” Mark Warner 11d live
Susan Collins
ME β€” Susan Collins 7d live