๐Ÿ“Œ The Swipe File

political ad inspiration ยท sourced from Meta Ad Library ๐Ÿ“Š Analytics โš– Compare ๐Ÿ“„ Playbook ๐Ÿ”‘ Access
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Colin Allred US Inactive

COLIN ALLRED FOR SENATE

ad creative

Chip in now to send Ted Cruz packing!

Weโ€™re closer than ever to defeating Ted Cruz โ€“ but we canโ€™t do it without you.

Ad copy

๐Ÿšจ ๐‚๐จ๐ฅ๐ข๐ง ๐€๐ฅ๐ฅ๐ซ๐ž๐ ๐ข๐ฌ ๐ ๐จ๐ข๐ง๐  ๐ญ๐จ ๐›๐ž๐š๐ญ ๐“๐ž๐ ๐‚๐ซ๐ฎ๐ณ ๐Ÿšจ After Ted Cruz won his last race by just over 2%, recent polls show Cruz and Allred TIED, and experts just named Cruz the ONLY vulnerable GOP Senator in the country. Weโ€™re so close to sending Ted packing โ€“ will you chip in now to help Colin reach more voters and defeat Ted Cruz? โžก๏ธ

โ†— View in Meta Ad Library (the live creative โ€” image/video/layout)

Performance proxies

Overall score55.5/100
Spend / Reach / Long. / Eff.52.4 ยท 81.7 ยท 30.6 ยท 57.3
Spend rangeUSD 6,000โ€“6,999
Impressions150,000 โ€“ 174,999
CPM (โ‰ˆ $/1k impr)USD 40.0
Est. audience size500,001 โ€“ 1,000,000
Days live112 (2024-05-21 โ†’ 2024-09-10)
Created2024-05-21
Creative variants1 body ยท 1 headline
Platformsfacebook, instagram
Languagesen
CandidateTX โ€” Colin Allred
Surfaced byโ€œsenate:Colin Allredโ€

๐Ÿง  AI analysis

Issuedemocracy elections
Framingcontrast comparison
Message typefundraising
Emotional appealurgency
Production tiersemi pro
Who picturedcandidate, opponent
Symbolsnone
Call to actiondonate
Standout elementSide-by-side 44%/44% poll graphic with opponent on red background and candidate on blue, visually equalizing the race
TacticThe tied-poll graphic creates urgency and a winnable-race narrative designed to convert fence-sitters into donors by framing the donation as the decisive margin.

Where it ran (delivery by region)

Texas23.1%
California13.2%
New York6.3%
Florida4.4%
Washington3.5%
Illinois3.1%
Pennsylvania2.7%

Who saw it (delivery)

25-34 ยท unknown 0.1%
45-54 ยท unknown 0.2%
65+ ยท unknown 0.7%
35-44 ยท female 5.0%
45-54 ยท male 6.9%
25-34 ยท male 1.7%
55-64 ยท female 13.2%
45-54 ยท female 7.3%
65+ ยท female 26.0%
55-64 ยท male 10.2%
65+ ยท male 21.6%
35-44 ยท male 5.3%
25-34 ยท female 1.5%
35-44 ยท unknown 0.2%
55-64 ยท unknown 0.3%

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