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Amy McGrath US Inactive

Amy Mcgrath

ad creative

I’m Running to Win in Kentucky

Ad copy

I’m Amy McGrath. I’m a mom, Marine, and proud Kentuckian. I’m running for U.S. Senate to win back the majority for Democrats. But I can’t do it alone. I need grassroots supporters like you to step up and build the kind of campaign that can take on the powerful, deep-pocketed interests. Chip in now and let’s go win this.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score62.7/100
Spend / Reach / Long. / Eff.72.5 · 91.4 · 36.4 · 50.5
Spend rangeUSD 40,000–44,999
Impressions400,000 – 449,999
CPM (≈ $/1k impr)USD 100.0
Est. audience size
Days live133 (2025-10-30 → 2026-03-12)
Created2025-10-29
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateKY — Amy Mcgrath
Surfaced by“senate:Amy Mcgrath”

🧠 AI analysis

Issuedemocracy elections
Framingpositive candidate
Message typefundraising
Emotional appealurgency
Production tierdiy amateur
Who picturedcandidate, veterans military
Symbolsnone
Call to actiondonate
Standout elementSelfie-style direct-to-camera video with bold yellow caption text creating an intimate, unpolished authenticity
TacticLeverages the candidate's triple identity as mom, Marine, and Kentuckian to build personal trust before making a grassroots fundraising ask against 'powerful, deep-pocketed interests,' using a populist David-vs-Goliath frame.

Where it ran (delivery by region)

California12.4%
Florida6.3%
New York5.9%
Kentucky5.7%
Ohio4.2%
Washington3.9%
Massachusetts3.7%

Who saw it (delivery)

18-24 · female 0.2%
45-54 · unknown 0.1%
Unknown · female 0.0%
65+ · unknown 0.9%
65+ · male 25.6%
65+ · female 46.0%
55-64 · unknown 0.2%
55-64 · male 5.7%
55-64 · female 12.0%
45-54 · male 1.7%
18-24 · male 0.1%
45-54 · female 3.5%
35-44 · unknown 0.0%
35-44 · male 0.8%
35-44 · female 1.6%
25-34 · unknown 0.0%
25-34 · male 0.5%
25-34 · female 0.9%
18-24 · unknown 0.0%
Unknown · male 0.0%

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