Amy McGrath US Inactive
AMY MCGRATH FOR SENATE, INC.
We Can Win This
We’ve pulled even with Mitch McConnell.
Ad copy
Mitch had a 35-year head start, but we just erased his lead—in the polls and in fundraising. This is no long shot. We can win, with your help. Chip in today.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 61.2/100 |
| Spend / Reach / Long. / Eff. | 44.9 · 94.0 · 34.4 · 71.6 |
| Spend range | USD 3,000–3,499 |
| Impressions | 500,000 – 599,999 |
| CPM (≈ $/1k impr) | USD 5.91 |
| Est. audience size | — |
| Days live | 126 (2020-06-30 → 2020-11-03) |
| Created | 2020-06-30 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Amy Mcgrath |
| Surfaced by | “senate:Amy Mcgrath” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | donate |
| Standout element | Facebook content-removed notice replacing the actual ad creative |
| Tactic | The ad copy leverages competitive momentum framing—erasing a 35-year incumbency advantage in polls and fundraising—to convert skeptics into donors by reframing a long-shot race as winnable, though the actual creative is inaccessible due to a policy disclaimer violation. |
Where it ran (delivery by region)
| California | 7.7% |
| New York | 7.1% |
| Florida | 6.2% |
| Texas | 6.1% |
| Illinois | 4.2% |
| Pennsylvania | 4.1% |
| Washington | 4.0% |
Who saw it (delivery)
| 45-54 · unknown | 0.2% |
| 18-24 · female | 0.5% |
| 65+ · unknown | 0.3% |
| 35-44 · female | 7.0% |
| 35-44 · male | 13.1% |
| 45-54 · male | 12.7% |
| 25-34 · male | 7.9% |
| 45-54 · female | 7.8% |
| 65+ · female | 12.5% |
| 25-34 · unknown | 0.2% |
| 55-64 · female | 9.7% |
| 65+ · male | 11.6% |
| 55-64 · male | 11.1% |
| 25-34 · female | 3.2% |
| 55-64 · unknown | 0.3% |
| 18-24 · unknown | 0.0% |
| 18-24 · male | 1.7% |
| 35-44 · unknown | 0.3% |
