John Deaton for US Senate US Inactive
JOHN DEATON FOR SENATE INC.
Ad copy
Massachusetts has too much talent, too much grit, and too much potential to be this unaffordable and this stagnant. If you’ve had decades in power and regular people are still falling behind, you don’t get to ask for a gold star or another term.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 38.0/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 65.4 · 1.1 · 73.5 |
| Spend range | USD 100–199 |
| Impressions | 30,000 – 34,999 |
| CPM (≈ $/1k impr) | USD 4.6 |
| Est. audience size | — |
| Days live | 5 (2026-03-15 → 2026-03-20) |
| Created | 2026-03-15 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — John Deaton |
| Surfaced by | “senate:John Deaton” |
🧠 AI analysis
| Issue | economy taxes |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate, diverse crowd |
| Symbols | us flag |
| Call to action | none |
| Standout element | candidate speaking direct-to-camera selfie-style in front of historic Faneuil Hall, conveying authenticity and grassroots energy |
| Tactic | The ad uses an accountability contrast frame — crediting Massachusetts's potential while blaming entrenched incumbency for stagnation — to delegitimize Warren's re-election bid without naming her directly. |
Where it ran (delivery by region)
| Massachusetts | 100.0% |
Who saw it (delivery)
| 25-34 · female | 0.7% |
| 25-34 · male | 9.0% |
| 25-34 · unknown | 0.0% |
| 35-44 · female | 2.7% |
| 35-44 · male | 21.3% |
| 35-44 · unknown | 0.2% |
| 45-54 · female | 4.4% |
| 45-54 · male | 23.9% |
| 45-54 · unknown | 0.1% |
| 55-64 · female | 8.0% |
| 55-64 · male | 29.0% |
| 55-64 · unknown | 0.2% |
| 65+ · female | 0.1% |
| 65+ · male | 0.2% |
| 65+ · unknown | 0.0% |
