๐Ÿ“Œ The Swipe File

political ad inspiration ยท sourced from Meta Ad Library ๐Ÿ“Š Analytics โš– Compare ๐Ÿ“„ Playbook ๐Ÿ”‘ Access
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Colin Allred US Inactive

COLIN ALLRED FOR SENATE

ad creative

Chip in now to send Ted Cruz packing!

Weโ€™re closer than ever to defeating Ted Cruz โ€“ but we canโ€™t do it without you.

Ad copy

๐Ÿšจ ๐‚๐จ๐ฅ๐ข๐ง ๐€๐ฅ๐ฅ๐ซ๐ž๐ ๐ข๐ฌ ๐ ๐จ๐ข๐ง๐  ๐ญ๐จ ๐›๐ž๐š๐ญ ๐“๐ž๐ ๐‚๐ซ๐ฎ๐ณ ๐Ÿšจ After Ted Cruz won his last race by just over 2%, recent polls show Cruz and Allred TIED, and experts just named Cruz the ONLY vulnerable GOP Senator in the country. Weโ€™re so close to sending Ted packing โ€“ will you chip in now to help Colin reach more voters and defeat Ted Cruz? โžก๏ธ

โ†— View in Meta Ad Library (the live creative โ€” image/video/layout)

Performance proxies

Overall score61.0/100
Spend / Reach / Long. / Eff.69.6 ยท 91.4 ยท 30.6 ยท 52.5
Spend rangeUSD 30,000โ€“34,999
Impressions400,000 โ€“ 449,999
CPM (โ‰ˆ $/1k impr)USD 76.47
Est. audience size500,001 โ€“ 1,000,000
Days live112 (2024-05-21 โ†’ 2024-09-10)
Created2024-05-21
Creative variants1 body ยท 1 headline
Platformsfacebook, instagram
Languagesen
CandidateTX โ€” Colin Allred
Surfaced byโ€œsenate:Colin Allredโ€

๐Ÿง  AI analysis

Issuedemocracy elections
Framingcontrast comparison
Message typefundraising
Emotional appealurgency
Production tiersemi pro
Who picturedcandidate, opponent
Symbolsnone
Call to actiondonate
Standout elementSide-by-side 44%/44% poll graphic with opponent on red background and candidate on blue, visually equalizing the race
TacticThe tied-poll graphic creates urgency and a winnable-race narrative designed to convert fence-sitters into donors by framing the donation as the decisive margin.

Where it ran (delivery by region)

California15.4%
Texas14.9%
New York6.8%
Florida5.2%
Washington3.7%
Massachusetts3.0%
Pennsylvania3.0%

Who saw it (delivery)

45-54 ยท female 5.1%
25-34 ยท female 0.8%
65+ ยท female 36.9%
45-54 ยท male 4.3%
55-64 ยท female 11.5%
65+ ยท male 24.8%
25-34 ยท male 0.9%
35-44 ยท male 3.1%
65+ ยท unknown 0.8%
55-64 ยท male 8.4%
35-44 ยท female 3.0%
55-64 ยท unknown 0.3%
35-44 ยท unknown 0.1%
45-54 ยท unknown 0.1%
25-34 ยท unknown 0.0%

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