📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

John W. Hickenlooper US ● Active

HICKENLOOPER FOR COLORADO

ad creative

John Hickenlooper for U.S. Senate

At a time when Washington is rife with division, John Hickenlooper is the problem-solver we need in the Senate.

Ad copy

To Donald Trump, everything’s for sale. Access, information, pardons for crypto money launders. He’s already collected $400 million for his new ballroom. But when he tried to sell Colorado’s public lands, we said “no way.” Our public lands are not for sale.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score48.5/100
Spend / Reach / Long. / Eff.38.3 · 85.0 · 1.4 · 69.5
Spend rangeUSD 1,500–1,999
Impressions200,000 – 249,999
CPM (≈ $/1k impr)USD 7.78
Est. audience size100,001 – 500,000
Days live6 (2026-06-23 → active)
Created2026-06-23
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateCO — John Hickenlooper
Surfaced by“senate:John Hickenlooper”

🧠 AI analysis

Issueenergy environment
Framingcontrast comparison
Message typepersuasion
Emotional appealpride
Production tiersemi pro
Who picturedcandidate
Symbolsfarm rural
Call to actionlearn more
Standout elementBold, stylized purple-and-blue 3D text over a scenic Colorado mountain landscape with the candidate gazing into the distance
TacticThe ad uses a contrast tactic — framing Trump as corrupt and transactional while positioning Hickenlooper as Colorado's defender of public lands, anchoring local pride and environmental values against federal overreach.

Where it ran (delivery by region)

Colorado100.0%

Who saw it (delivery)

18-24 · female 4.1%
45-54 · unknown 0.1%
Unknown · female 0.0%
65+ · unknown 0.1%
65+ · male 3.5%
65+ · female 5.0%
55-64 · unknown 0.1%
55-64 · male 5.0%
55-64 · female 5.7%
45-54 · male 8.6%
18-24 · male 3.0%
45-54 · female 9.1%
35-44 · unknown 0.3%
35-44 · male 11.9%
35-44 · female 13.5%
25-34 · unknown 0.3%
25-34 · male 13.4%
25-34 · female 16.2%
18-24 · unknown 0.1%
Unknown · male 0.0%

Similar ads (same issue, matching framing or emotional appeal)

Julia Letlow
LA — Julia Letlow 163d live
Jeff Merkley
OR — Jeff Merkley 194d live
Mary Peltola
AK — Mary Peltola 56d live
Wesley Hunt
TX — Wesley Hunt 4d live
Mark Warner VA
VA — Mark Warner 6d live
Wesley Hunt
TX — Wesley Hunt 12d live
Bill Cassidy
LA — Bill Cassidy 7d live
Reid W. Rasner
WY — Reid Rasner 20d live