📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Hector Mujica US Inactive

Hector Mujica for Florida

ad creative

Become a Founding Donor Today >>

Ad copy

My name is Hector Mujica. I’m a husband and dad, a Christian, and a proud Floridian running for U.S. Senate. 🐊 You might hear a Democrat is running for Senate in Florida and raise an eyebrow. That’s exactly what the GOP is counting on. ⤵️ But here’s the reality: most people believe that Florida is unwinnable, but the proof is in the polling. On day one of my campaign, we’re in a *tie* with the Republican, Ashley Moody. Imagine what we could accomplish after a few months of working together. 🤝 This race is wide open, and together we can flip this seat and send a message that Florida is ready for something bigger. 👉 We have what it takes to make a historic win in Florida—but it only works if we all come together. Can you pitch in $5 (or whatever you can spare) to help us get our campaign off the ground? Thank you.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score19.2/100
Spend / Reach / Long. / Eff.0.0 · 24.3 · 1.1 · 51.2
Spend range<USD 99
Impressions100 – 999
CPM (≈ $/1k impr)USD 90.08
Est. audience size
Days live5 (2025-10-22 → 2025-10-27)
Created2025-10-22
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateFL — Hector Mujica
Surfaced by“senate:Hector Mujica”

🧠 AI analysis

Issuedemocracy elections
Framingpositive candidate
Message typefundraising
Emotional appealurgency
Production tierdiy amateur
Who picturedcandidate
Symbolsnone
Call to actiondonate
Standout elementBold yellow DONATE button overlaid mid-sentence creating a cliffhanger hook
TacticThe ad uses a direct-to-camera confessional style combined with a polling tie claim to reframe Florida as winnable, manufacturing urgency and lowering donor resistance before the fundraising ask.

Where it ran (delivery by region)

California22.0%
Ohio5.5%
Pennsylvania5.5%
Texas5.5%
South Carolina4.4%
Minnesota4.4%
Massachusetts4.4%

Who saw it (delivery)

18-24 · male 1.1%
25-34 · male 1.1%
35-44 · female 3.3%
35-44 · male 2.2%
45-54 · female 3.3%
45-54 · male 5.5%
55-64 · female 13.2%
55-64 · male 15.4%
65+ · female 31.9%
65+ · male 23.1%

Similar ads (same issue, matching framing or emotional appeal)

Sherrod Brown
OH — Sherrod Brown 189d live
Roy Cooper
NC — Roy Cooper 104d live
Mallory McMorrow
MI — Mallory Mcmorrow 85d live
Dan Osborn
NE — Dan Osborn 113d live
Graham Platner
ME — Graham Platner 58d live
Alexander Vindman
FL — Alexander Vindman 64d live
Raja for Congress
IL — S Krishnamoorthi 109d live
Jon Ossoff
GA — Jon Ossoff 60d live