LYNCH FOR SENATE
Mark Robinson Former lt Governor NC
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 29.7/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 49.2 · 0.0 · 69.7 |
| Spend range | <USD 99 |
| Impressions | 6,000 – 6,999 |
| CPM (≈ $/1k impr) | USD 7.62 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 1 (2025-07-18 → 2025-07-19) |
| Created | 2025-07-18 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | SC — Mark Lynch |
| Surfaced by | “senate:Mark Lynch” |
| Issue | candidate character bio |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | fear |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | Completely black video thumbnail suggesting dark or damaging content about the opponent |
| Tactic | The all-black video frame creates ominous anticipation, implying damaging revelations about NC's former Lt. Governor Mark Robinson to motivate cross-state awareness or contrast with Lynch. |
| South Carolina | 91.4% |
| North Carolina | 8.6% |
| 18-24 · female | 0.7% |
| 45-54 · male | 10.6% |
| 65+ · male | 17.2% |
| 65+ · female | 21.0% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 14.5% |
| 55-64 · female | 11.3% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 6.1% |
| 18-24 · male | 2.1% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 7.7% |
| 35-44 · female | 3.8% |
| 25-34 · male | 3.5% |
| 25-34 · female | 0.8% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.2% |