CHRIS PAPPAS FOR CONGRESS
Make your voice heard.
It's time to VOTE. Make sure you have a plan to vote for Chris Pappas at iwillvote.com/nh.
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 52.0/100 |
| Spend / Reach / Long. / Eff. | 47.8 Β· 90.1 Β· 3.3 Β· 66.7 |
| Spend range | USD 4,000β4,499 |
| Impressions | 350,000 β 399,999 |
| CPM (β $/1k impr) | USD 11.33 |
| Est. audience size | 100,001 β 500,000 |
| Days live | 13 (2022-10-26 β 2022-11-08) |
| Created | 2022-10-26 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NH β Chris Pappas |
| Surfaced by | βsenate:Chris Pappasβ |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | vote |
| Standout element | Facebook content-removed placeholder screen showing the ad was flagged for missing disclaimer |
| Tactic | A GOTV mobilization ad directing supporters to iwillvote.com/nh, but the ad was removed by Facebook for a disclaimer violation, reducing its persuasive reach to zero. |
| New Hampshire | 99.2% |
| Massachusetts | 0.4% |
| Maine | 0.3% |
| Florida | 0.0% |
| New York | 0.0% |
| Connecticut | 0.0% |
| Vermont | 0.0% |
| 13-17 Β· female | 0.0% |
| 13-17 Β· unknown | 0.0% |
| 13-17 Β· male | 0.1% |
| 18-24 Β· unknown | 0.4% |
| 18-24 Β· female | 14.7% |
| 35-44 Β· male | 13.9% |
| 18-24 Β· male | 13.0% |
| 25-34 Β· female | 21.2% |
| 25-34 Β· male | 20.1% |
| 35-44 Β· female | 15.9% |
| 25-34 Β· unknown | 0.4% |
| 35-44 Β· unknown | 0.3% |