📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Jon Ossoff US Inactive

JON OSSOFF FOR SENATE

ad creative

Support Jon Ossoff

Take our poll:

Ad copy

Ossoff HQ: Do you think Marjorie Taylor Greene should be a United States Senator? Donald Trump has already given her his endorsement to challenge Jon Ossoff for U.S. Senate in Georgia. Take our poll here:

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score56.4/100
Spend / Reach / Long. / Eff.67.8 · 91.4 · 12.7 · 53.7
Spend rangeUSD 25,000–29,999
Impressions400,000 – 449,999
CPM (≈ $/1k impr)USD 64.7
Est. audience size
Days live47 (2025-03-24 → 2025-05-10)
Created2025-03-24
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateGA — Jon Ossoff
Surfaced by“senate:Jon Ossoff”

🧠 AI analysis

Issuedemocracy elections
Framingcontrast comparison
Message typelist building survey
Emotional appealurgency
Production tiersemi pro
Who picturedcandidate
Symbolsnone
Call to actionsurvey poll
Standout elementOssoff speaking directly to camera in warm home-office setting with pointing gesture creating personal connection
TacticUses a poll-bait tactic to drive list-building by framing MTG as a threatening opponent endorsed by Trump, prompting an emotional reaction while collecting voter data through survey engagement.

Where it ran (delivery by region)

Georgia12.7%
California12.2%
Florida6.3%
New York5.6%
Texas4.3%
Illinois3.8%
Pennsylvania3.5%

Who saw it (delivery)

18-24 · female 0.4%
45-54 · male 2.1%
65+ · male 16.1%
65+ · female 48.3%
55-64 · unknown 0.2%
55-64 · male 4.8%
55-64 · female 15.3%
45-54 · unknown 0.1%
45-54 · female 5.7%
18-24 · male 0.4%
35-44 · unknown 0.1%
35-44 · male 1.2%
35-44 · female 2.7%
25-34 · unknown 0.0%
25-34 · male 0.8%
25-34 · female 1.3%
18-24 · unknown 0.0%
65+ · unknown 0.6%

Similar ads (same issue, matching framing or emotional appeal)

Sherrod Brown
OH — Sherrod Brown 189d live
Jon Ossoff
GA — Jon Ossoff 121d live
Roy Cooper
NC — Roy Cooper 104d live
Mallory McMorrow
MI — Mallory Mcmorrow 85d live
Dan Osborn
NE — Dan Osborn 113d live
Jon Ossoff
GA — Jon Ossoff 83d live
Graham Platner
ME — Graham Platner 58d live
Raja for Congress
IL — S Krishnamoorthi 109d live