KANSANS FOR MARSHALL
Claim your shirt here.
🚨 EXCLUSIVE OPPORTUNITY: Want to send Tony Fauci a message? Claim your FAUCI MORON shirt here! Just chip in $29 or more. Supplies are limited, so ACT NOW >>
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| Overall score | 41.4/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 68.1 · 3.0 · 59.6 |
| Spend range | USD 1,000–1,499 |
| Impressions | 40,000 – 44,999 |
| CPM (≈ $/1k impr) | USD 29.4 |
| Est. audience size | — |
| Days live | 12 (2022-01-19 → 2022-01-31) |
| Created | 2022-01-19 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KS — Roger Marshall |
| Surfaced by | “senate:KS — Roger Marshall” |
| Issue | healthcare |
| Framing | attack opponent |
| Message type | fundraising |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | none |
| Call to action | donate |
| Standout element | T-shirt bearing a stylized image of Fauci labeled 'MORON' used as a merch hook |
| Tactic | Scarcity-driven fundraising tactic using anti-Fauci rage as the hook — the $29 shirt offer doubles as a small-dollar donation vehicle while letting supporters express cultural grievance. |
| Texas | 7.4% |
| Kansas | 7.3% |
| California | 6.0% |
| Florida | 4.6% |
| Missouri | 4.0% |
| Arizona | 3.8% |
| Ohio | 3.6% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.4% |
| 25-34 · female | 0.4% |
| 25-34 · unknown | 0.0% |
| 65+ · unknown | 0.6% |
| 45-54 · male | 5.7% |
| 65+ · female | 23.3% |
| 55-64 · female | 15.3% |
| 55-64 · male | 18.7% |
| 18-24 · female | 0.1% |
| 35-44 · female | 1.4% |
| 25-34 · male | 0.7% |
| 55-64 · unknown | 0.4% |
| 35-44 · male | 1.9% |
| 18-24 · unknown | 0.0% |
| 18-24 · male | 0.3% |
| 35-44 · unknown | 0.1% |
| 65+ · male | 26.6% |