Steve Marshall For Alabama
Sign your name if you stand with me in my fight to protect ALL life!
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| Overall score | 36.7/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 59.2 · 3.9 · 62.5 |
| Spend range | USD 300–399 |
| Impressions | 15,000 – 19,999 |
| CPM (≈ $/1k impr) | USD 19.97 |
| Est. audience size | — |
| Days live | 15 (2022-05-04 → 2022-05-19) |
| Created | 2022-03-31 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AL — Steve Marshall |
| Surfaced by | “senate:Steve Marshall” |
| Issue | abortion |
| Framing | issue advocacy |
| Message type | list building survey |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | family children |
| Symbols | family |
| Call to action | sign petition |
| Standout element | man cradling a toddler against a warm outdoor backdrop beneath bold red 'PRO-LIFE AND PROUD?' headline |
| Tactic | Identity-affirmation tactic turns a petition signup into a values declaration, lowering resistance by asking supporters to express pride rather than oppose something. |
| Alabama | 100.0% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 11.5% |
| 35-44 · unknown | 0.0% |
| 65+ · unknown | 0.2% |
| 18-24 · male | 0.3% |
| 18-24 · unknown | 0.0% |
| 55-64 · female | 23.7% |
| 55-64 · male | 6.7% |
| 65+ · female | 35.3% |
| 18-24 · female | 0.8% |
| 65+ · male | 8.8% |
| 35-44 · male | 1.5% |
| 25-34 · male | 0.9% |
| 45-54 · male | 3.6% |
| 35-44 · female | 4.6% |
| 55-64 · unknown | 0.1% |
| 25-34 · female | 2.0% |
| 25-34 · unknown | 0.0% |