TALARICO FOR TEXAS
James Talarico is running for the U.S. Senate because billionaire mega-donors and their puppet politicians have taken over our state and our country. We’re underdogs in this fight — we’re going up against a rigged system and a whole lot of money. James is counting on people like you to support this grassroots campaign to take power back for ourselves and our communities.
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| Overall score | 58.0/100 |
| Spend / Reach / Long. / Eff. | 77.1 · 100.0 · 1.4 · 53.7 |
| Spend range | USD 60,000–69,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 65.0 |
| Est. audience size | — |
| Days live | 6 (2026-02-12 → 2026-02-18) |
| Created | 2026-02-12 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | TX — James Talarico |
| Surfaced by | “senate:James Talarico” |
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | candidate speaking directly to camera against a branded step-and-repeat backdrop with casual 'Hey y'all' greeting creating an intimate underdog appeal |
| Tactic | The ad deploys a classic populist grassroots fundraising tactic — positioning the candidate as a scrappy underdog fighting billionaire-backed 'puppet politicians' to emotionally motivate small donors to give now. |
| Texas | 32.6% |
| California | 10.4% |
| New York | 4.4% |
| Florida | 3.9% |
| Illinois | 3.0% |
| Washington | 2.6% |
| North Carolina | 2.4% |
| 18-24 · female | 3.3% |
| 45-54 · unknown | 0.2% |
| Unknown · male | 0.0% |
| Unknown · female | 0.0% |
| 65+ · unknown | 0.2% |
| 65+ · male | 5.7% |
| 65+ · female | 6.5% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 6.1% |
| 55-64 · female | 5.4% |
| 45-54 · male | 9.1% |
| 18-24 · male | 6.0% |
| 45-54 · female | 6.2% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 15.0% |
| 35-44 · female | 9.3% |
| 25-34 · unknown | 0.3% |
| 25-34 · male | 17.4% |
| 25-34 · female | 8.8% |
| 18-24 · unknown | 0.2% |
| Unknown · unknown | 0.0% |