Haley Stevens US Inactive
Haley Stevens for Senate
Senate control will be decided on the margins in Michigan [Donate now]
Haley Stevens is Democratsโ best shot at keeping Michigan blue. Rush a donation now.
Ad copy
Hey, itโs Democrat Haley Stevens. Our Senate race here in Michigan will likely decide Senate control, but ๐โ๐ ๐ป๐๐๐ recently declared this seat as one of the most likely to flip from red. That means we need to fight like hell to win this race. ๐๐ข๐ฅ๐ฅ ๐ฒ๐จ๐ฎ ๐ซ๐ฎ๐ฌ๐ก ๐ ๐๐จ๐ง๐๐ญ๐ข๐จ๐ง ๐ง๐จ๐ฐ ๐ญ๐จ ๐ก๐๐ฅ๐ฉ ๐ฆ๐ ๐ค๐๐๐ฉ ๐๐ข๐๐ก๐ข๐ ๐๐ง ๐๐ฅ๐ฎ๐, ๐ญ๐๐ค๐ ๐๐๐๐ค ๐ญ๐ก๐ ๐๐๐ง๐๐ญ๐ ๐๐จ๐ซ ๐๐๐ฆ๐จ๐๐ซ๐๐ญ๐ฌ, ๐๐ง๐ ๐ฌ๐ญ๐จ๐ฉ ๐๐ซ๐ฎ๐ฆ๐ฉ?
โ View in Meta Ad Library (the live creative โ image/video/layout)
Performance proxies
| Overall score | 41.5/100 |
| Spend / Reach / Long. / Eff. | 34.7 ยท 61.7 ยท 14.6 ยท 54.9 |
| Spend range | USD 1,000โ1,499 |
| Impressions | 20,000 โ 24,999 |
| CPM (โ $/1k impr) | USD 55.53 |
| Est. audience size | 500,001 โ 1,000,000 |
| Days live | 54 (2025-08-28 โ 2025-10-21) |
| Created | 2025-08-28 |
| Creative variants | 1 body ยท 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MI โ Haley Stevens |
| Surfaced by | โsenate:Haley Stevensโ |
๐ง AI analysis
| Issue | democracy elections |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate, opponent |
| Symbols | none |
| Call to action | donate |
| Standout element | Side-by-side poll graphic showing Stevens 45% vs Rogers 44% in bold blue and red bars creating a razor-thin margin visual |
| Tactic | The ad deploys a fear-and-urgency fundraising tactic by combining a credible media citation from The Hill with a near-tied poll graphic and a progress-bar donation goal to create immediate scarcity pressure. |
Where it ran (delivery by region)
| Michigan | 79.5% |
| California | 3.7% |
| New York | 1.6% |
| Florida | 1.3% |
| Ohio | 1.1% |
| Pennsylvania | 1.0% |
| Texas | 1.0% |
Who saw it (delivery)
| 18-24 ยท female | 0.3% |
| 45-54 ยท male | 4.5% |
| 65+ ยท male | 17.1% |
| 65+ ยท female | 34.2% |
| 55-64 ยท unknown | 0.2% |
| 55-64 ยท male | 6.6% |
| 55-64 ยท female | 13.8% |
| 45-54 ยท unknown | 0.1% |
| 45-54 ยท female | 9.3% |
| 18-24 ยท male | 0.2% |
| 35-44 ยท unknown | 0.2% |
| 35-44 ยท male | 3.2% |
| 35-44 ยท female | 5.4% |
| 25-34 ยท unknown | 0.1% |
| 25-34 ยท male | 1.7% |
| 25-34 ยท female | 2.5% |
| 18-24 ยท unknown | 0.0% |
| 65+ ยท unknown | 0.5% |
