Bluejay Rising
Democrats can finally play OFFENSE in West Virginia. Bluejay Rising is attacking Republican leadership for taking money from hard-working people and giving it to out-of-state corporations—our state has a proud history of working class politics, and we're ready to bring that back with our mutual aid and information dissemination work. But we need YOUR HELP. Can you donate right now to help us play this ad in West Virginia? We're calling out Republican hypocrisy and showing it to people all across the state—this is how we bring back working class politics in this country. This is our Project 2025. Contribute today: www.BluejayRising.org #OurProject2025 #AbandonWVGOP #WorkingClass1st
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| Overall score | 48.4/100 |
| Spend / Reach / Long. / Eff. | 47.8 · 75.1 · 15.2 · 55.6 |
| Spend range | USD 4,000–4,499 |
| Impressions | 80,000 – 89,999 |
| CPM (≈ $/1k impr) | USD 49.99 |
| Est. audience size | — |
| Days live | 56 (2025-01-20 → 2025-03-17) |
| Created | 2025-01-20 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WV — Zachary Shrewsbury |
| Surfaced by | “senate:Zachary Shrewsbury” |
| Issue | jobs labor |
| Framing | attack opponent |
| Message type | fundraising |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | workers labor |
| Symbols | factory industry |
| Call to action | donate |
| Standout element | High-contrast black-and-white close-up of a bearded working-class man speaking directly to camera |
| Tactic | Leverages populist class-conflict framing and a plainspoken everyman messenger to motivate small-dollar donors by positioning the ask as a fight against Republican corporate corruption. |
| California | 9.5% |
| New York | 7.3% |
| Virginia | 6.7% |
| Florida | 6.1% |
| Pennsylvania | 5.9% |
| Ohio | 3.8% |
| Washington | 3.6% |
| 18-24 · female | 0.2% |
| 45-54 · male | 2.9% |
| 65+ · male | 19.0% |
| 65+ · female | 39.6% |
| 55-64 · unknown | 0.4% |
| 55-64 · male | 7.3% |
| 55-64 · female | 15.6% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 5.4% |
| 18-24 · male | 0.3% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 2.1% |
| 35-44 · female | 3.2% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 1.4% |
| 25-34 · female | 1.5% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.8% |