Juliana Stratton US Inactive
JULIANA FOR ILLINOIS
Juliana Stratton for Illinois
Juliana Stratton for Illinois
Juliana Stratton for Illinois
Ad copy
URGENT: One of my opponents just made a massive ad buy here in Illinois — and it’s clear they’re preparing to flood the airwaves to drown out our grassroots, people-powered movement. We can't let these ads go unanswered. Can you chip in $3, $25, or whatever you can today to help us respond to these ads and keep building our people-powered campaign?
URGENT: One of my opponents just made a massive ad buy here in Illinois — and it’s clear they’re preparing to flood the airwaves to drown out our grassroots, people-powered movement. We can't let these ads go unanswered. Can you chip in $3, $25, or whatever you can today to help us respond to these ads and keep building our people-powered campaign?
URGENT: One of my opponents just made a massive ad buy here in Illinois — and it’s clear they’re preparing to flood the airwaves to drown out our grassroots, people-powered movement. We can't let these ads go unanswered. Can you chip in $3, $25, or whatever you can today to help us respond to these ads and keep building our people-powered campaign?
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 30.2/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 45.5 · 1.9 · 52.4 |
| Spend range | USD 300–399 |
| Impressions | 4,000 – 4,999 |
| CPM (≈ $/1k impr) | USD 77.68 |
| Est. audience size | — |
| Days live | 8 (2025-12-09 → 2025-12-17) |
| Created | 2025-12-09 |
| Creative variants | 3 body · 3 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IL — Juliana Stratton |
| Surfaced by | “senate:Juliana Stratton” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | capitol statue, money cash |
| Call to action | donate |
| Standout element | The Pantagraph newspaper headline overlaid on a dark video frame lends third-party credibility to the anti-PAC message |
| Tactic | Classic urgency-driven fundraising tactic using an opponent's ad buy as a threat trigger, reinforced by earned media credibility from a local newspaper headline to validate the candidate's grassroots contrast positioning. |
Where it ran (delivery by region)
| Illinois | 25.5% |
| California | 8.3% |
| Texas | 5.8% |
| Florida | 5.7% |
| New York | 4.2% |
| Georgia | 3.5% |
| Maryland | 2.9% |
Who saw it (delivery)
| 18-24 · female | 0.6% |
| 45-54 · male | 5.6% |
| 65+ · male | 18.3% |
| 65+ · female | 27.0% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 10.5% |
| 55-64 · female | 12.7% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 8.0% |
| 18-24 · male | 0.7% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 4.5% |
| 35-44 · female | 5.9% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 2.5% |
| 25-34 · female | 2.5% |
| 65+ · unknown | 0.6% |
