📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Brian Bengs for South Dakota US Inactive

Brian Bengs for South Dakota

ad creative

Get Brian Bengs on the Ballot | Yankton

We’re gathering signatures to officially qualify Brian Bengs as an independent candidate for U.S. Senate in South Dakota — and your signature makes it possible. We’ll make it easy: Drive up, sign, and head out. Brian and his team will be outside before the town hall to make it quick and simple. Want to stay? Brian will share a few brief remarks about why he’s running and what independent leadership means for South Dakota. 🗓 Date: March 4 ⏰ Drive-Thru: 4:30pm ⏰ Town Hall: 6pm 📍 Location: Yankton Community Library Brian Bengs is a 26-year veteran of the U.S. Navy and U.S. Air Force who served our country across the globe. After retiring as a lieutenant colonel, he and his family chose South Dakota as home. He has taught law and policy at the U.S. Air Force Academy, the NATO School in Germany, and Northern State University in Aberdeen. Most recently, he served the people of South Dakota as a National Park Ranger in the Black Hills. Brian is stepping forward as a lifelong independent to bring integrity, accountability, and common-sense leadership back to South Dakota. Learn more about Brian and his platform: 👉 https://bengsforsouthdakota.com/ This private event is not hosted, sponsored, or endorsed by the Yankton Community Library or by the city of Yankton.

Ad copy

We’re collecting signatures to put Brian Bengs on the ballot for U.S. Senate in South Dakota. Stop by, sign, and go — quick and easy. This private event is not hosted, sponsored, or endorsed by the Yankton Community Library or by the city of Yankton.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score29.9/100
Spend / Reach / Long. / Eff.0.0 · 49.2 · 0.6 · 69.7
Spend range<USD 99
Impressions6,000 – 6,999
CPM (≈ $/1k impr)USD 7.62
Est. audience size10,001 – 50,000
Days live3 (2026-03-02 → 2026-03-05)
Created2026-03-02
Creative variants1 body · 1 headline
Platformsfacebook
Languagesen
CandidateSD — Brian Bengs
Surfaced by“senate:Brian Bengs”

🧠 AI analysis

Issuedemocracy elections
Framingpositive candidate
Message typegotv mobilization
Emotional appealurgency
Production tiersemi pro
Who picturedcandidate, veterans military
Symbolsus flag, military
Call to actionsign petition
Standout elementCandidate in a wide-brim hat giving a thumbs-up in black-and-white against a bold purple gradient background
TacticThe ad uses urgency and civic participation framing — 'quick and easy' signature collection — combined with the candidate's veteran and JAG officer credentials to build grassroots credibility for an independent Senate run.

Where it ran (delivery by region)

South Dakota88.7%
Nebraska11.3%

Who saw it (delivery)

18-24 · female 0.4%
45-54 · male 7.0%
65+ · male 15.8%
65+ · female 22.4%
55-64 · unknown 0.2%
55-64 · male 10.7%
55-64 · female 11.8%
45-54 · unknown 0.1%
45-54 · female 9.4%
18-24 · male 0.4%
35-44 · unknown 0.2%
35-44 · male 6.3%
35-44 · female 8.0%
25-34 · unknown 0.0%
25-34 · male 3.2%
25-34 · female 3.5%
65+ · unknown 0.5%

Similar ads (same issue, matching framing or emotional appeal)

Sherrod Brown
OH — Sherrod Brown 189d live
Roy Cooper
NC — Roy Cooper 104d live
Mallory McMorrow
MI — Mallory Mcmorrow 85d live
Dan Osborn
NE — Dan Osborn 113d live
Graham Platner
ME — Graham Platner 58d live
Alexander Vindman
FL — Alexander Vindman 64d live
Raja for Congress
IL — S Krishnamoorthi 109d live
Jon Ossoff
GA — Jon Ossoff 60d live