Hageman for Wyoming
I've heard the concerns of people in Wyoming. Sadly, our lone representative is only concerned with attacking Donald Trump. Liz Cheney doesn't represent Wyoming. Let's send her home to Virginia.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 48.8/100 |
| Spend / Reach / Long. / Eff. | 41.0 · 81.7 · 7.2 · 65.2 |
| Spend range | USD 2,000–2,499 |
| Impressions | 150,000 – 174,999 |
| CPM (≈ $/1k impr) | USD 13.84 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 27 (2022-03-14 → 2022-04-10) |
| Created | 2022-03-14 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | WY — Harriet Hageman |
| Surfaced by | “senate:Harriet Hageman” |
| Issue | candidate character bio |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | capitol statue |
| Call to action | none |
| Standout element | Liz Cheney frozen in unflattering video frame with 'FORMER PRESIDENT TRUMP' text overlay implying obsession |
| Tactic | The ad weaponizes a fake opponent website URL (lizcheneyforva.com) as a punchline, reinforcing the attack that Cheney belongs in Virginia, not Wyoming, while using Cheney's own image against her. |
| Wyoming | 100.0% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 6.5% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 13.1% |
| 45-54 · male | 11.7% |
| 55-64 · female | 10.5% |
| 25-34 · male | 7.1% |
| 35-44 · male | 11.0% |
| 65+ · male | 14.1% |
| 25-34 · unknown | 0.1% |
| 65+ · female | 14.4% |
| 18-24 · male | 1.5% |
| 35-44 · female | 5.4% |
| 25-34 · female | 3.4% |
| 35-44 · unknown | 0.1% |
| 18-24 · female | 0.8% |
| 65+ · unknown | 0.2% |
| 18-24 · unknown | 0.0% |