COTTON FOR SENATE, INC.
Joe Biden makes Jimmy Carter look competent. Help Tom Cotton hold him accountable! Follow his Page here >>
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 56.2/100 |
| Spend / Reach / Long. / Eff. | 31.7 · 100.0 · 7.7 · 85.3 |
| Spend range | USD 900–999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 0.95 |
| Est. audience size | — |
| Days live | 29 (2022-08-02 → 2022-08-31) |
| Created | 2022-08-02 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | AR — Tom Cotton |
| Surfaced by | “senate:Tom Cotton” |
| Issue | candidate character bio |
| Framing | attack opponent |
| Message type | awareness |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | opponent |
| Symbols | us flag |
| Call to action | none |
| Standout element | Darkly lit close-up of a frowning Biden overlaid with Cotton's own tweet used as a punchy one-liner attack |
| Tactic | The ad weaponizes Cotton's own tweet as borrowed wit, using humor and ridicule to diminish Biden's competence while driving page follows for ongoing engagement. |
| Texas | 8.5% |
| Florida | 7.4% |
| Ohio | 4.5% |
| California | 4.5% |
| Pennsylvania | 4.4% |
| Michigan | 3.8% |
| North Carolina | 3.6% |
| 25-34 · unknown | 0.0% |
| 45-54 · male | 12.7% |
| 55-64 · unknown | 0.2% |
| 65+ · unknown | 0.3% |
| 18-24 · male | 0.5% |
| 18-24 · female | 0.1% |
| 25-34 · female | 0.4% |
| 45-54 · female | 4.0% |
| 35-44 · female | 1.0% |
| 18-24 · unknown | 0.0% |
| 55-64 · female | 11.1% |
| 65+ · female | 17.8% |
| 65+ · male | 22.5% |
| 55-64 · male | 22.2% |
| 35-44 · male | 4.5% |
| 25-34 · male | 2.5% |
| 45-54 · unknown | 0.1% |
| 35-44 · unknown | 0.0% |