McKay for Senate, Inc
I’m not a career politician. I’m a veteran, dad, and grandfather who’s concerned about our state and country. Today, I humbly ask for your vote. You have until 8PM to cast your ballot. To locate your polling location, visit >> rb.gy/j7gndk
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 29.8/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 49.2 · 0.3 · 69.7 |
| Spend range | <USD 99 |
| Impressions | 6,000 – 6,999 |
| CPM (≈ $/1k impr) | USD 7.62 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 2 (2024-09-10 → 2024-09-12) |
| Created | 2024-09-10 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | RI — Raymond Mckay |
| Surfaced by | “senate:Raymond Mckay” |
| Issue | veterans |
| Framing | positive candidate |
| Message type | gotv mobilization |
| Emotional appeal | empathy |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | vote |
| Standout element | blank/unloaded image with purely copy-driven GOTV appeal |
| Tactic | The ad relies entirely on personal identity framing — veteran, dad, grandfather — to build trust and urgency on Election Day with a direct vote link. |
| Rhode Island | 100.0% |
| 25-34 · unknown | 0.0% |
| 45-54 · female | 3.2% |
| 35-44 · unknown | 0.2% |
| 18-24 · unknown | 0.1% |
| 18-24 · female | 0.3% |
| 55-64 · female | 7.3% |
| 35-44 · male | 16.2% |
| 25-34 · male | 11.3% |
| 55-64 · unknown | 0.2% |
| 25-34 · female | 1.0% |
| 18-24 · male | 1.7% |
| 35-44 · female | 2.1% |
| 45-54 · male | 16.6% |
| 65+ · female | 8.2% |
| 65+ · male | 13.3% |
| 55-64 · male | 18.1% |
| 65+ · unknown | 0.1% |
| 45-54 · unknown | 0.1% |