COTTON FOR SENATE, INC.
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Mobs tearing down statues of George Washington are not protesters. They’re criminals who should be arrested for destroying public property. The liberal local officials encouraging this are a disgrace. Sign up now if you agree.
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| Overall score | 51.1/100 |
| Spend / Reach / Long. / Eff. | 50.6 · 85.0 · 8.0 · 61.0 |
| Spend range | USD 5,000–5,999 |
| Impressions | 200,000 – 249,999 |
| CPM (≈ $/1k impr) | USD 24.44 |
| Est. audience size | — |
| Days live | 30 (2020-06-26 → 2020-07-26) |
| Created | 2020-06-26 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | AR — Tom Cotton |
| Surfaced by | “senate:Tom Cotton” |
| Issue | crime safety |
| Framing | issue advocacy |
| Message type | list building survey |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | capitol statue, us flag |
| Call to action | sign petition |
| Standout element | close-up of a toppled George Washington statue head lying on the ground in stark black-and-white |
| Tactic | Uses visceral imagery of a fallen Founding Father statue combined with law-and-order language to provoke outrage and capture list sign-ups from right-leaning audiences. |
| Texas | 10.3% |
| Florida | 7.5% |
| California | 7.0% |
| New York | 5.4% |
| Pennsylvania | 3.5% |
| Illinois | 3.2% |
| Ohio | 3.1% |
| 18-24 · unknown | 0.0% |
| 45-54 · male | 8.0% |
| 65+ · unknown | 0.4% |
| 18-24 · female | 0.3% |
| 18-24 · male | 0.9% |
| 35-44 · female | 3.0% |
| 55-64 · unknown | 0.3% |
| 55-64 · female | 16.6% |
| 55-64 · male | 13.6% |
| 45-54 · unknown | 0.2% |
| 65+ · female | 24.8% |
| 65+ · male | 15.9% |
| 45-54 · female | 8.1% |
| 25-34 · female | 1.1% |
| 35-44 · male | 4.0% |
| 25-34 · male | 2.4% |
| 35-44 · unknown | 0.1% |
| 25-34 · unknown | 0.0% |