Jeff Kessler for U.S. Senate US Inactive
KESSLER 2026
Standing with West Virginia’s workers
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 38.1/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 63.8 · 3.0 · 68.4 |
| Spend range | USD 200–299 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 9.07 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 12 (2026-05-01 → 2026-05-13) |
| Created | 2026-05-01 |
| Creative variants | 0 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WV — Jeff Kessler |
| Surfaced by | “senate:Jeff Kessler” |
🧠 AI analysis
| Issue | jobs labor |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate, workers labor |
| Symbols | capitol statue, none |
| Call to action | none |
| Standout element | stacked labor union endorsement badges prominently displayed against a blue background |
| Tactic | The ad leverages third-party labor union endorsements as borrowed credibility to build trust with working-class voters, positioning Kessler as the proven champion of workers heading into a Senate race. |
Where it ran (delivery by region)
| West Virginia | 100.0% |
Who saw it (delivery)
| 18-24 · female | 2.0% |
| 45-54 · male | 6.9% |
| 65+ · male | 9.2% |
| 65+ · female | 17.3% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 6.8% |
| 55-64 · female | 11.4% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 12.0% |
| 18-24 · male | 1.5% |
| 35-44 · unknown | 0.3% |
| 35-44 · male | 7.5% |
| 35-44 · female | 12.6% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 4.9% |
| 25-34 · female | 7.0% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.2% |
