RAJA FOR ILLINOIS
Latino leaders across Illinois support Raja for Senate. Raja’s the only candidate with real plans to take on Trump and ICE.
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| Overall score | 55.2/100 |
| Spend / Reach / Long. / Eff. | 53.9 · 94.0 · 7.4 · 65.4 |
| Spend range | USD 7,000–7,999 |
| Impressions | 500,000 – 599,999 |
| CPM (≈ $/1k impr) | USD 13.64 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 28 (2026-01-17 → 2026-02-14) |
| Created | 2026-01-17 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IL — S Krishnamoorthi |
| Surfaced by | “senate:S Krishnamoorthi” |
| Issue | immigration |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate, diverse crowd |
| Symbols | none |
| Call to action | learn more |
| Standout element | crowd holding '¡Raja no se raja!' signs in Spanish — a bilingual cultural pun signaling community solidarity |
| Tactic | Borrowed credibility from Latino community leaders combined with a Spanish-language rallying slogan positions Raja as the authentic anti-Trump immigration champion for Latino voters. |
| Illinois | 100.0% |
| Unknown | 0.0% |
| 18-24 · female | 2.4% |
| 45-54 · unknown | 0.2% |
| Unknown · female | 0.0% |
| 65+ · unknown | 0.1% |
| 65+ · male | 6.1% |
| 65+ · female | 7.9% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 7.3% |
| 55-64 · female | 8.8% |
| 45-54 · male | 9.1% |
| 18-24 · male | 2.2% |
| 45-54 · female | 10.8% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 10.0% |
| 35-44 · female | 12.3% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 10.9% |
| 25-34 · female | 11.2% |
| 18-24 · unknown | 0.1% |
| Unknown · male | 0.0% |