📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Dan Whitfield for Arkansas US Inactive

DANWHITCONGRESS

ad creative

Replace Tom Cotton

Download the form to sign here! Print it, sign it, have your family and friends sign it, then send the original to my PO Box! (I’ll add an address soon!) 

Ad copy

Are you tired of Tom Cotton? Are you an Arkansas registered voter? Print this, sign it, have your friends and family (that are registered voters) sign it, and mail it to my PO Box! PO BOX 5099 Bella Vista, AR 72714 https://danwhitcongress.us/signature-collection

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score38.0/100
Spend / Reach / Long. / Eff.0.0 · 55.8 · 21.5 · 74.6
Spend range<USD 99
Impressions10,000 – 14,999
CPM (≈ $/1k impr)USD 3.96
Est. audience size
Days live79 (2020-01-02 → 2020-03-21)
Created2020-01-02
Creative variants1 body · 1 headline
Platformsfacebook
Languagesen
CandidateAR — Dan Whitfield
Surfaced by“senate:Dan Whitfield”

🧠 AI analysis

Issuedemocracy elections
Framingattack opponent
Message typelist building survey
Emotional appealanger
Production tierdiy amateur
Who picturedcandidate
Symbolsnone
Call to actionsign petition
Standout elementFacebook content-removed notice revealing the ad was pulled for disclaimer non-compliance
TacticThe ad leverages grassroots petition-style engagement — asking voters to physically print, sign, and mail a form — but the effort is undermined by a missing required disclaimer that got the ad removed, signaling an amateur campaign operation.

Where it ran (delivery by region)

Arkansas100.0%

Who saw it (delivery)

18-24 · unknown 0.0%
55-64 · female 13.9%
18-24 · male 0.9%
45-54 · unknown 0.2%
35-44 · female 3.3%
18-24 · female 0.3%
25-34 · female 1.8%
25-34 · male 2.9%
45-54 · female 5.7%
35-44 · unknown 0.1%
35-44 · male 5.1%
45-54 · male 9.0%
55-64 · male 15.0%
65+ · male 17.6%
65+ · female 23.6%
25-34 · unknown 0.1%
65+ · unknown 0.3%
55-64 · unknown 0.2%

Similar ads (same issue, matching framing or emotional appeal)

Jon Ossoff
GA — Jon Ossoff 24d live
Dan Osborn for Senate
NE — Dan Osborn 50d live
James Talarico
TX — James Talarico 24d live
Amy McGrath
KY — Amy Mcgrath 112d live
Josh Weil - Florida Progressive Democrat
FL — Joshua Weil 52d live
Lindsey Graham
SC — Lindsey Graham 41d live
James Talarico
TX — James Talarico 5d live
James Talarico
TX — James Talarico 10d live