HALEY STEVENS FOR CONGRESS
Congresswoman Brenda Lawrence proudly endorses Democrat Haley Stevens for Congress. From leading Obama’s auto team, to serving side-by-side Brenda in Congress, Haley Stevens is the fighter Michigan 11 needs.
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| Overall score | 49.3/100 |
| Spend / Reach / Long. / Eff. | 44.9 · 78.0 · 14.6 · 59.7 |
| Spend range | USD 3,000–3,499 |
| Impressions | 100,000 – 124,999 |
| CPM (≈ $/1k impr) | USD 28.88 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 54 (2022-06-09 → 2022-08-02) |
| Created | 2022-06-09 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MI — Haley Stevens |
| Surfaced by | “senate:Haley Stevens” |
| Issue | jobs labor |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate, workers labor, diverse crowd |
| Symbols | factory industry |
| Call to action | vote |
| Standout element | Candidate surrounded by smiling women in work gear at an industrial workbench, signaling blue-collar solidarity |
| Tactic | The ad leverages a high-profile same-party endorsement and Obama-era auto rescue credibility to build trust with union and working-class voters in a manufacturing-heavy district. |
| Michigan | 100.0% |
| 13-17 · female | 0.0% |
| 35-44 · female | 11.9% |
| 65+ · female | 15.2% |
| 65+ · male | 7.8% |
| 25-34 · female | 8.4% |
| 45-54 · male | 7.5% |
| 55-64 · female | 11.9% |
| 45-54 · female | 11.6% |
| 18-24 · male | 1.4% |
| 35-44 · male | 8.7% |
| 18-24 · unknown | 0.0% |
| 25-34 · male | 6.3% |
| 55-64 · male | 6.3% |
| 65+ · unknown | 0.2% |
| 18-24 · female | 1.8% |
| 25-34 · unknown | 0.1% |
| 55-64 · unknown | 0.2% |
| 35-44 · unknown | 0.3% |
| 45-54 · unknown | 0.2% |