Reilly Neill for U.S. Senate US Inactive
REILLY FOR MONTANA
We didn’t vote for this…
Ad copy
We need Daines to stand up for the truth, for international law, for the power of Congress right now. He won’t. I will. #FireDaines #ReillyforMontana #NoMoreIllegalWar
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 29.8/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 49.2 · 0.3 · 69.7 |
| Spend range | <USD 99 |
| Impressions | 6,000 – 6,999 |
| CPM (≈ $/1k impr) | USD 7.62 |
| Est. audience size | — |
| Days live | 2 (2026-01-04 → 2026-01-06) |
| Created | 2026-01-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MT — Reilly Neill |
| Surfaced by | “senate:Reilly Neill” |
🧠 AI analysis
| Issue | foreign policy defense |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | Candidate filmed casually outdoors in winter knit wear against a misty Montana landscape, projecting an unpolished everyman authenticity |
| Tactic | The 'He won't. I will.' contrast tactic directly indicts the incumbent's inaction on principle while positioning the challenger as the courageous alternative, driving contrast persuasion without attack imagery. |
Where it ran (delivery by region)
| Montana | 89.5% |
| Idaho | 5.6% |
| Wyoming | 2.8% |
| North Dakota | 1.8% |
| Washington | 0.3% |
| British Columbia | 0.0% |
Who saw it (delivery)
| 18-24 · female | 0.3% |
| 45-54 · male | 9.3% |
| 65+ · male | 25.5% |
| 65+ · female | 22.5% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 16.6% |
| 55-64 · female | 9.6% |
| 45-54 · unknown | 0.0% |
| 45-54 · female | 3.5% |
| 18-24 · male | 1.0% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 5.5% |
| 35-44 · female | 2.2% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 2.2% |
| 25-34 · female | 1.0% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.2% |
