TEAM GRAHAM, INC.
Gavin should still be here today. For too long, social media platforms have allowed online predators to target our children while facing no accountability because of pre-existing laws. As long as I am your Senator, I will fight every day to protect South Carolina families from the dangers of social media and work to repeal Section 230. It is an honor to stand alongside Representative Guffey in this fight.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 47.2/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 80.0 · 5.8 · 68.4 |
| Spend range | USD 1,000–1,499 |
| Impressions | 125,000 – 149,999 |
| CPM (≈ $/1k impr) | USD 9.09 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 22 (2026-05-20 → 2026-06-11) |
| Created | 2026-05-20 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | SC — Lindsey Graham |
| Surfaced by | “senate:SC — Lindsey Graham” |
| Issue | crime safety |
| Framing | issue advocacy |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | family children |
| Symbols | us flag, family |
| Call to action | none |
| Standout element | collage of family photos around a license plate reading 'GUFF3Y' evoking a deceased child's memory |
| Tactic | The ad uses a grieving family's story and a child's personalized license plate as an emotional anchor to humanize the abstract policy issue of Section 230 reform, driving empathy and urgency among parents. |
| South Carolina | 100.0% |
| 18-24 · female | 0.1% |
| 45-54 · male | 6.8% |
| 65+ · male | 20.4% |
| 65+ · female | 29.3% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 10.7% |
| 55-64 · female | 12.0% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 7.0% |
| 18-24 · male | 0.3% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 4.6% |
| 35-44 · female | 4.4% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 2.4% |
| 25-34 · female | 1.5% |
| 65+ · unknown | 0.2% |