Don Tracy US Inactive
Don Tracy For Illinois, NFP
Don Tracy
Ad copy
Crime in Chicago doesn’t stop at the city line—it impacts every family, farmer, and business across Illinois. I will protect Illinoisans, not fuel division. I will collaboratively solve problems, not create them. We need to stop playing games when it comes to public safety.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 38.9/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 63.8 · 3.9 · 64.0 |
| Spend range | USD 400–499 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 16.35 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 15 (2025-10-17 → 2025-11-01) |
| Created | 2025-10-17 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | IL — Don Tracy |
| Surfaced by | “senate:Don Tracy” |
🧠 AI analysis
| Issue | crime safety |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | none |
| Standout element | Illinois state outline silhouette used as a logo device anchoring the candidate's name |
| Tactic | The ad uses geographic fear extension — arguing Chicago crime harms all Illinoisans — to broaden the emotional resonance of an urban issue and contrast Tracy as a unifying problem-solver against Democrats cast as negligent or political. |
Where it ran (delivery by region)
| Illinois | 97.3% |
| Florida | 0.4% |
| Wisconsin | 0.4% |
| Missouri | 0.3% |
| Texas | 0.2% |
| Indiana | 0.2% |
| Arizona | 0.2% |
Who saw it (delivery)
| 18-24 · female | 0.0% |
| 45-54 · male | 6.8% |
| 65+ · male | 25.4% |
| 65+ · female | 26.7% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 16.3% |
| 55-64 · female | 13.8% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.4% |
| 18-24 · male | 0.1% |
| 35-44 · unknown | 0.0% |
| 35-44 · male | 3.1% |
| 35-44 · female | 1.4% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 0.9% |
| 25-34 · female | 0.4% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.4% |
