Sherrod Brown US Inactive
FRIENDS OF SHERROD BROWN
Ohio lawmakers push to put a stop to the deadly drug Xylazine
“I want to make sure that xylazine is not so available to people that might be drug pushers,” said Senator Sherrod Brown.
Ad copy
Xylazine is an emerging threat in Ohio that is making fentanyl cheaper and harder to detect. I'm fighting to crack down on this deadly drug and ensure law enforcement has the tools they need to keep our communities safe.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 52.7/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 87.0 · 15.4 · 73.6 |
| Spend range | USD 1,000–1,499 |
| Impressions | 250,000 – 299,999 |
| CPM (≈ $/1k impr) | USD 4.54 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 57 (2024-04-25 → 2024-06-21) |
| Created | 2024-04-25 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OH — Sherrod Brown |
| Surfaced by | “senate:Sherrod Brown” |
🧠 AI analysis
| Issue | crime safety |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | Close-up pile of white xylazine pills dominating the frame, evoking visceral alarm |
| Tactic | The ad leverages a credible local news screenshot and vivid drug imagery to position Brown as a tough-on-drugs protector of Ohio communities, blending fear appeal with authoritative leadership framing. |
Where it ran (delivery by region)
| Ohio | 100.0% |
| Unknown | 0.0% |
Who saw it (delivery)
| 45-54 · unknown | 0.1% |
| 55-64 · female | 6.2% |
| 45-54 · male | 6.8% |
| 35-44 · female | 14.7% |
| 55-64 · male | 4.6% |
| 65+ · male | 3.4% |
| 25-34 · male | 11.4% |
| 25-34 · female | 17.3% |
| 35-44 · male | 10.5% |
| 65+ · unknown | 0.1% |
| 45-54 · female | 9.2% |
| 18-24 · female | 7.2% |
| 65+ · female | 5.1% |
| 18-24 · male | 3.0% |
| 55-64 · unknown | 0.1% |
| 18-24 · unknown | 0.1% |
| 25-34 · unknown | 0.1% |
| 35-44 · unknown | 0.1% |
