VERONICA FERNANDEZ FOR US SENATE
There are five candidates on the ballot for US Senate. This debate included the three Independent Candidates. NJ Voters should hear ALL five candidates at the SAME time BEFORE making their decisions. Cory Booker is not stepping up to debate and the media blackout is allowing him to slide into office without even "applying" for the job. PLEASE call News 12 NJ at 732-346-3270 and DEMAND A DEBATE...It takes less than one minute to make this call and you will be doing your part to help inform voters and make media DO THEIR JOB! Please post in comments "DONE!" and show our strengh!
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 26.6/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 39.6 · 0.6 · 54.3 |
| Spend range | USD 100–199 |
| Impressions | 2,000 – 2,999 |
| CPM (≈ $/1k impr) | USD 59.81 |
| Est. audience size | — |
| Days live | 3 (2020-10-15 → 2020-10-18) |
| Created | 2020-10-15 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | NJ — Veronica Fernandez |
| Surfaced by | “senate:Veronica Fernandez” |
| Issue | democracy elections |
| Framing | attack opponent |
| Message type | awareness |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Facebook's ad removal notice acting as involuntary proof of the ad's controversy |
| Tactic | Grassroots pressure tactic using social proof ('post DONE in comments') to mobilize supporters to call a TV station and demand a debate, framing the opponent's absence as disqualifying and the media as complicit. |
| New Jersey | 100.0% |
| 55-64 · unknown | 0.1% |
| 35-44 · unknown | 0.1% |
| 65+ · female | 14.6% |
| 45-54 · male | 13.9% |
| 25-34 · male | 4.3% |
| 55-64 · male | 18.6% |
| 55-64 · female | 13.7% |
| 45-54 · female | 7.2% |
| 65+ · male | 12.7% |
| 35-44 · female | 2.6% |
| 35-44 · male | 7.7% |
| 18-24 · male | 2.7% |
| 25-34 · female | 1.4% |
| 65+ · unknown | 0.1% |
| 18-24 · female | 0.4% |