AMY MCGRATH FOR SENATE, INC.
Vote for Amy
Your health care is on the ballot this November. Vote Amy McGrath.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 50.3/100 |
| Spend / Reach / Long. / Eff. | 46.5 · 87.0 · 2.2 · 65.4 |
| Spend range | USD 3,500–3,999 |
| Impressions | 250,000 – 299,999 |
| CPM (≈ $/1k impr) | USD 13.63 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 9 (2020-10-25 → 2020-11-03) |
| Created | 2020-10-25 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Amy Mcgrath |
| Surfaced by | “senate:Amy Mcgrath” |
| Issue | healthcare |
| Framing | issue advocacy |
| Message type | persuasion |
| Emotional appeal | urgency |
| Production tier | unknown |
| Who pictured | candidate |
| Symbols | healthcare |
| Call to action | vote |
| Standout element | Facebook content removal notice obscuring the original ad |
| Tactic | The ad leverages health care as a high-salience issue tied directly to electoral stakes, urging a vote with a simple localized message, though the actual creative is inaccessible due to a platform policy removal. |
| Kentucky | 100.0% |
| 65+ · unknown | 0.0% |
| 25-34 · male | 9.9% |
| 18-24 · unknown | 0.0% |
| 35-44 · unknown | 0.2% |
| 55-64 · unknown | 0.1% |
| 45-54 · female | 8.2% |
| 65+ · female | 4.3% |
| 65+ · male | 1.7% |
| 35-44 · male | 8.6% |
| 45-54 · unknown | 0.1% |
| 35-44 · female | 15.7% |
| 55-64 · female | 7.7% |
| 18-24 · female | 10.3% |
| 25-34 · female | 23.5% |
| 55-64 · male | 3.2% |
| 18-24 · male | 1.9% |
| 45-54 · male | 4.5% |
| 25-34 · unknown | 0.2% |