Mullin for America
Under Joe Biden and Kamala Harris…America is LOSING. We’ve got a surge of migrants on the Southern Border and $5 a gallon gas, and it’s time to start WINNING again. It’s time to send CONSERVATIVE FIGHTER Markwayne Mullin to the Senate.
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| Overall score | 41.6/100 |
| Spend / Reach / Long. / Eff. | 34.7 · 69.3 · 1.9 · 60.4 |
| Spend range | USD 1,000–1,499 |
| Impressions | 45,000 – 49,999 |
| CPM (≈ $/1k impr) | USD 26.31 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 8 (2022-06-19 → 2022-06-27) |
| Created | 2022-06-18 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OK — Markwayne Mullin |
| Surfaced by | “senate:Markwayne Mullin” |
| Issue | immigration |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate, workers labor |
| Symbols | farm rural, border |
| Call to action | vote |
| Standout element | candidate in cowboy hat flanked by rugged men against an outdoor rural backdrop, projecting tough masculinity |
| Tactic | Classic 'America is losing, I'll fix it' contrast frame attacking Biden and Harris on immigration and gas prices while positioning Mullin as a scrappy conservative fighter ready to win. |
| Oklahoma | 100.0% |
| 65+ · unknown | 0.2% |
| 65+ · female | 14.8% |
| 25-34 · female | 0.9% |
| 35-44 · unknown | 0.1% |
| 35-44 · female | 7.2% |
| 55-64 · male | 13.8% |
| 35-44 · male | 7.8% |
| 45-54 · male | 14.1% |
| 45-54 · female | 12.2% |
| 45-54 · unknown | 0.2% |
| 65+ · male | 12.7% |
| 55-64 · female | 13.3% |
| 25-34 · male | 1.6% |
| 55-64 · unknown | 0.2% |
| 18-24 · male | 0.5% |
| 18-24 · female | 0.3% |
| 25-34 · unknown | 0.0% |